Invitation to apply: Freelance Digital Specialists

Creative Scotland; Scotland; Remote; GBP 30,000 - 50,000; Part time

Job summary

A cultural organization in Scotland is seeking freelance digital specialists to support museums in developing digital content and marketing strategies. Candidates should have relevant experience in marketing, audience development, and project management. Contracts will specify rates and deliverables, with total budgets of up to £50,000. Applications are welcomed from diverse communities and disabled individuals.

Qualifications

• Experience in marketing and audience development in the heritage and cultural sectors.
• Proven skills in digital content strategy and project management.
• Ability to produce interactive digital projects.

Responsibilities

• Support 9 museums with digital content commissions and marketing audits.
• Conduct digital marketing audits and provide performance evaluations.
• Plan and implement successful marketing campaigns for digital projects.

Skills

Marketing experience

Audience development

Digital content strategy

Content creation

Production

Project management

Job description

Invitation to apply: Freelance Digital Specialists

The Space

Deadline: 27 November 2025 at 17:00

We’re looking for freelance digital specialists to support The Space and Museums and Heritage Highland in working with 9 museums on a new project consisting of a series of digital content commissions, marketing audits, pilot audience development projects and digital upskilling of museum staff and volunteers.

We’re particularly interested in hearing from applicants based in Scotland with experience in marketing, audience development, digital content strategy, content creation, production and project management in the heritage and cultural sectors.

The project is an ambitious 18‑month programme of digital development supported by The National Lottery Heritage Fund, designed to build digital capacity in the rural heritage sector.

We are looking for freelancers who have skills in one or more of the following:

Digital Production

• Creative development and project scoping
• Building partnerships with and managing digital freelancers and/or agencies
• Producing interactive, video or audio digital projects
• Experience working with immersive and other innovative digital technologies
• Knowledge of digital workflows
• Understanding of technical specifications for online content distribution
• Making digital work accessible to diverse audiences
• Producing and managing budgets and schedules

Digital Marketing & Audience Development

• Planning and implementing successful marketing campaigns for digital projects in the heritage or cultural sectors
• Designing audience outreach activities
• Conducting digital marketing audits to evaluate performance of online channels and provide recommendations for improvement
• Proposing pilot projects to test new approaches to audience engagement
• Digital content strategy
• Social media management (organic and paid)
• Press & PR
• Providing training or mentoring in digital marketing
• Evaluating audience engagement, including website & social media analytics
• Supporting audience development planning

As part of the application process, applicants are required to submit their day rate. Pay will be above National Living Wage. Up to £50,000 is budgeted across the planned freelance contracts. Contracts will specify the agreed number of days, daily rate to be paid, outputs required, timetable for delivery, any review or other reporting milestones.

We welcome applications from disabled people and those from diverse communities.

The deadline is Thursday 27 November 2025 at 17:00.

TAGGED: Audience Development / Digital Technology and Games / Film / Cultural Tourism