Group Marketing Manager

Elevation Recruitment Group; East Midlands; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A growing engineering services company based in Derby seeks a Group Marketing Manager to spearhead digital marketing initiatives across two brands. This pivotal role involves crafting marketing strategies, creating compelling content, and supporting the sales team. Success in this position requires strong interpersonal skills, marketing savvy, and data-driven decision-making capabilities. The position offers a hybrid work pattern and a competitive salary of £45,000 annually.

Qualifications

• Strong interpersonal skills for effective relationship management.
• Deep understanding of marketing principles and strategies across traditional and digital platforms.
• Proficiency in data analysis to inform marketing decisions.

Responsibilities

• Develop and implement marketing plans.
• Create compelling marketing content to elevate brand recognition and drive enquiries and sales leads.
• Provide sales teams with support materials.
• Oversee website content and social media platforms.
• Conceptualise and execute social media campaigns.
• Conduct market research and competitor analysis.
• Participate in and organise exhibitions.
• Occasional on-site visits to gather data for case studies.
• Collaborating with key internal stakeholders.

Skills

Interpersonal skills

Marketing principles

Data analysis

Job description

Overview

Position : Group Marketing Manager

Salary : £45,000pa

Department : Sales & Marketing

Location : Derby | Hybrid work pattern

Elevation Recruitment is thrilled to be partnering with a rapidly expanding company based in Derby, specialising in engineering services. As the company experiences significant growth, they are looking for a talented Group Marketing Manager to lead their digital marketing efforts across two distinct brands. This role presents a unique opportunity to play a pivotal role in shaping the online presence and marketing strategies of the organisation, driving their engagement and growth.

Key Responsibilities

• Develop and implement marketing plans.
• Create compelling marketing content to elevate brand recognition and drive enquiries and sales leads.
• Provide sales teams with support materials.
• Oversee website content and social media platforms.
• Conceptualise and execute social media campaigns.
• Conduct market research and competitor analysis.
• Participate in and organise exhibitions.
• Occasional on-site visits to gather data for case studies.
• Collaborating with key internal stakeholders.

Essential Skills

• Strong interpersonal skills for effective relationship management.
• Deep understanding of marketing principles and strategies across traditional and digital platforms.
• Proficiency in data analysis to inform marketing decisions.