Global Education Marketing Lead

BRAVE EDUCATIONUK LIMITED

Greater London

On-site

GBP 42,000 - 64,000

Full time

6 days ago
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Job summary

BRAVE EDUCATIONUK LIMITED is seeking a strategic Marketing Lead to develop intake-specific campaigns across higher education recruitment, immigration services, and English language courses. You will set targets, segments, and channel positioning, and oversee content from brief to delivery.

You will manage multi‑channel campaigns (Google Ads, Meta, TikTok, portals, events), monitor performance, ensure compliance with ASA/CAP and GDPR, and report monthly on conversions, ROI, and post‑intake

Qualifications

  • Experience in higher education recruitment marketing.
  • Strong multi-channel campaign management.
  • Knowledge of visa regulations and immigration messaging.
  • Fluent English and Bangla (Sylheti/authentic) proficiency preferred.

Responsibilities

  • Develop intake-specific marketing strategies across HE recruitment, immigration services, and English courses.
  • Monitor sector shifts, visa regulations, and client demand to refine messaging.
  • Oversee multi-channel campaigns and budget allocation by CPA.
  • Plan campaigns end-to-end and supervise designers/copywriters.
  • Coordinate attendance at education fairs and webinars.
  • Manage SEO and website content; run CRM workflows to nurture leads.
  • Track inquiries, attribution, and ad spend; report monthly to directors.
  • Perform quarterly competitor analysis and gather client feedback.
  • Ensure all promotional materials comply with ASA/CAP and GDPR.

Skills

Marketing strategy
Campaign management
Team leadership

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads
Meta Ads
TikTok Ads
CRM platforms

Job description

BRAVE EDUCATIONUK LIMITED is seeking a strategic Marketing Lead to develop intake-specific campaigns across higher education recruitment, immigration services, and English language courses. You will set targets, segments, and channel positioning, and oversee content from brief to delivery.

You will manage multi‑channel campaigns (Google Ads, Meta, TikTok, portals, events), monitor performance, ensure compliance with ASA/CAP and GDPR, and report monthly on conversions, ROI, and post‑intake

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