Global Hubs Marketing Lead – Higher Ed Pathways

Oxford International Education Group; Greater London; In loco; GBP 50.000 - 75.000; Tempo pieno

Descrizione del lavoro

Oxford International Education Group seeks a Marketing Manager to drive Global Hubs and higher education programme marketing. The role delivers integrated campaigns, develops materials for hubs and partners, and ensures alignment with recruitment intakes and market priorities.

The role requires experience in multi-channel campaigns, partner enablement, and strong copywriting across digital channels, supported by global education expertise and GDPR-aware practices.

Competenze

• Experience developing multi-channel campaigns across B2B, B2B2C and student-facing audiences.
• Ability to translate commercial priorities into integrated marketing plans and materials.
• Strong copywriting, content development and sales-enablement skills.
• Experience managing websites, landing pages, email campaigns and social content.
• Familiarity with brand governance, GDPR and data compliance.

Mansioni

• Deliver the annual marketing plan for Global Hubs and OIDI higher education programmes.
• Translate recruitment and business priorities into audience-led marketing plans and collateral.
• Manage a rolling campaign calendar with objectives, audiences and success metrics.
• Coordinate with product teams to align recruitment windows with priorities.
• Provide regular updates on priorities, performance, risks and dependencies.

Conoscenze

Multi-channel campaigns

Campaign planning

Stakeholder management

Copywriting

Marketing automation

CRM familiarity

Digital marketing

Formazione

Bachelor's degree

Marketing qualification (Desirable)

Strumenti

HubSpot

WordPress

Elementor

GA4

Canva

Microsoft 365

Descrizione del lavoro

Oxford International Education Group seeks a Marketing Manager to drive Global Hubs and higher education programme marketing. The role delivers integrated campaigns, develops materials for hubs and partners, and ensures alignment with recruitment intakes and market priorities.

The role requires experience in multi-channel campaigns, partner enablement, and strong copywriting across digital channels, supported by global education expertise and GDPR-aware practices.