General Sales Manager

Perfect Placement UK Ltd; Coalville; On-site; GBP 27,000 - 33,000; Full time

Benefits offered by this job

Company car

Bonuses and employee discounts

34 days annual leave

Sick pay and wellbeing support

Full training and career progression

Job summary

Perfect Placement UK Ltd is seeking a Sales Manager for our Warrington dealership. You will lead the automotive sales team, drive performance and maximise profitability in a customer-focused environment.

The role offers a basic salary with uncapped OTE, company car, and career progression within a respected motor retail group across the North West.

Qualifications

• Experience leading an automotive sales team.
• Strong knowledge of motor retail and legislation.
• Full UK driving licence with no endorsements.

Responsibilities

• Lead, motivate and develop the vehicle sales team.
• Set and monitor individual and departmental sales targets.
• Manage new and used vehicle stock, stock turnover and showroom presentation.
• Maximise vehicle sales, finance and insurance income, accessories and additional products.
• Monitor customer enquiries, sales leads and conversion rates.
• Ensure sales, profitability and cost-control targets are achieved.
• Travel to other branches when required.

Skills

Sales leadership

Team management

Customer service

Budget management

Negotiation

Job description

We are recruiting for a Sales Manager to lead our automotive sales team at our established Warrington dealership.

This Sales Manager role offers the opportunity to join a respected motor retail group with over 35 years’ experience and 10 branches across the North West.

As our Sales Manager, you will drive sales performance, develop a high-performing team and maximise customer satisfaction, profitability and departmental results.

The position represents an exciting vehicle brand within a supportive, customer-focused environment.

• Basic salary from £30,000, depending on experience
• Uncapped OTE of up to £50,000
• Company car
• Bonuses and employee discounts
• Up to 34 days’ annual leave
• Sick pay and wellness support programmes
• Full training, development and long-term career progression

Opportunity to represent an established automotive group and leading vehicle brands - 5.5-day working week with alternate weekends

Duties

• As Sales Manager, lead, motivate and develop the vehicle sales team
• Set and monitor individual and departmental sales targets
• Manage new and used vehicle stock, stock turnover and showroom presentation
• Maximise vehicle sales, finance and insurance income, accessories and additional products
• Monitor customer enquiries, sales leads and conversion rates
• Ensure sales, profitability and cost-control targets are achieved
• Review pricing, discounts and part-exchange activity
• Maintain excellent customer service and resolve complaints promptly
• Support new model launches, sales promotions and local marketing activity
• Recruit, train and develop sales staff
• Monitor budgets, management accounts, credit and commission income
• Maintain accurate records, reporting systems and compliance with company procedures
• Liaise with senior management, manufacturers and other departments
• Travel to other branches when required

Requirements

• Previous experience as a Sales Manager or in a senior automotive sales leadership position
• Sales Controllers, Assistant Managers and Transaction Managers will be considered
• Strong retail motor industry knowledge
• Proven ability to lead and develop a successful sales team
• Experience managing targets, profitability, stock and departmental budgets
• Knowledge of vehicle legislation, consumer law and automotive trade practices
• Excellent communication, organisation and customer service skills
• A full UK driving licence with no endorsements
• Flexibility to travel between branches
• A proactive and commercially focused approach

To succeed as a Sales Manager, you will be commercially driven, customer-focused and committed to achieving outstanding results.

Contact Matt Cross, Automotive Recruitment Specialist at Perfect Placement covering Warrington and Cheshire.