Gaming Vertical Strategy Lead — GTM & Enablement

TikTok; Greater London; Presencial; GBP 90 000 - 130 000; Tempo integral

Resumo da oferta

TikTok is seeking a Vertical Strategy Manager for Gaming in London. You will lead strategic program management for the Gaming pod, align with regional product and GTM teams, and scale enablement programs across EUI markets.

The role requires gaming fluency, strong governance, and the ability to influence senior partners across commercial, operations, and product teams. The ideal candidate brings experience in gaming or operations, a bias for building repeatable systems, and the capability to

Qualificações

• Experience in gaming or performance advertising: vertical GTM, PMM, strategy and operations, account management, or agency-side gaming growth.
• Working knowledge of app advertising ecosystem: UA, MMPs and attribution, bidding and measurement, and LTV/ROAS logic.

Responsabilidades

• Strategic program management and enablement.
• Project-manage the Gaming virtual pod: agenda, owners, timelines, and follow-through across every pod member and XFN function.
• Build and own the Gaming vertical hub covering all GTM motions, Gaming-specific product betas, and scaled enablement programs.
• Build repeatable frameworks, toolkits, and knowledge management systems that institutionalize gaming expertise.
• Deliver the Gaming enablement agenda with Vertical & Product Enablement: regional training and playbook operationalization.
• Run the monthly Gaming vertical review and compile inputs for business reviews.

Conhecimentos

Gaming experience

PMM

Strategy

Operations

Account management

Descrição da oferta de emprego

TikTok is seeking a Vertical Strategy Manager for Gaming in London. You will lead strategic program management for the Gaming pod, align with regional product and GTM teams, and scale enablement programs across EUI markets.

The role requires gaming fluency, strong governance, and the ability to influence senior partners across commercial, operations, and product teams. The ideal candidate brings experience in gaming or operations, a bias for building repeatable systems, and the capability to