European Business Development & Marketing Specialist

Blue Legal; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global law firm is seeking a European Business Development & Marketing Specialist in London. The role involves creating tailored marketing materials, raising the firm's profile through events, and supporting strategic initiatives. Ideal candidates will have experience in a similar role within legal or professional services and be adept at working with diverse teams. This permanent position offers a competitive salary based on experience.

Qualifications

• Experience in a similar role within legal or professional services.
• Ability to adapt to changing priorities and communicate well across teams.

Responsibilities

• Create customised materials like pitches and RFPs.
• Raise the firm's profile through event coordination and thought leadership.
• Gather business and competitive intelligence to support initiatives.
• Draft submissions for directories and support client memorandum production.

Skills

Team collaboration

Communication with stakeholders

Event coordination

Business intelligence gathering

Job description

Home European Business Development & Marketing Specialist

European Business Development & Marketing Specialist

Location: London
Salary: Market Rate
Salary band: Dependant upon experience
Contract type: Permanent
Date posted: 20th June 2025

Blue Legal are partnering with a global law firm who are recruiting for a European Business Development & Marketing Specialist to join their office in London. The roleholder will report directly into the Senior Business Development Manager and collaborate with all members of the Marketing and Business Development team.

The Responsibilities:

• Collaborates on creating customised materials (e.g., pitches, RFPs, bios), maintains practice and client lists, and ensures website and collateral reflect up-to-date experience and expertise.
• Helps raise the firm’s European profile through event coordination, identifying thought leadership and speaking opportunities, and maintaining business development calendars.
• Gathers business and competitive intelligence for clients and key practice areas to support strategic initiatives.
• Assists with drafting submissions for directories (e.g., Chambers, Legal 500), including liaising with lawyers and supporting interviews.
• Supports client memo production, publishing opportunities, matter experience tracking, and promotes select matters in coordination with PR teams.
• Contributes to the execution of attorney and practice business plans, special projects (including diversity), and firm-hosted events, while ensuring consistent, high-quality output.

The Candidate:

• Experience working within a similar role within legal or professional services is essential.
• Ability to work effectively across teams and projects, communicate well with diverse stakeholders, and adapt flexibly to changing priorities.

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