Enterprise Field Marketing Lead

Pivotal Partners; England; On-site; GBP 50,000 - 75,000; Full time

Job summary

Pivotal Partners is building its field marketing function to drive enterprise software adoption through standout events and experiences for senior engineering and business leaders. You will craft and execute field marketing programs, partnering with regional sales to align with revenue targets and develop compelling demos and content across industries and geographies.

You will own end-to-end event lifecycle, measure ROI, and optimize campaigns for attendance, engagement, and pipeline impact in a

Qualifications

• Demonstrated experience in field marketing within technical or enterprise software companies.
• Proven ability to deliver complex marketing programs tied to revenue and pipeline growth.
• Strong cross-functional collaboration across Sales, Product, and Marketing.
• Ability to communicate technical products clearly to senior engineering and business leaders.
• Experience managing multiple programs simultaneously with exceptional attention to detail.
• Strong project management, organisational, and communication skills.

Responsibilities

• Execute field marketing strategies through high-impact events, conferences, executive roundtables, and regional programs.
• Partner with regional Sales teams to develop territory strategies aligned with revenue targets.
• Own the full event lifecycle, including planning, budgeting, logistics, vendor management, onsite execution, and follow-up.
• Tailor messaging and value propositions to specific industries, geographies, and customer segments.
• Develop pre- and post-event campaigns to maximise attendance, engagement, and conversion.
• Collaborate with Product, Marketing, and Sales Engineering to deliver compelling demos, technical programming, and customer content.
• Identify strategic event opportunities and build brand presence across target markets.
• Measure campaign performance, pipeline impact, and ROI to optimise future initiatives.

Skills

Field marketing experience

Marketing programs

Cross-functional collaboration

Technical product messaging

Multi-program management

Project management & communication

Job description

Pivotal Partners is building its field marketing function to drive enterprise software adoption through standout events and experiences for senior engineering and business leaders. You will craft and execute field marketing programs, partnering with regional sales to align with revenue targets and develop compelling demos and content across industries and geographies.

You will own end-to-end event lifecycle, measure ROI, and optimize campaigns for attendance, engagement, and pipeline impact in a