Enterprise Field Marketing Lead - AI-First Growth

Valence; Greater London; On-site; GBP 65,000 - 110,000; Full time

Benefits offered by this job

Healthcare

PTO & holidays

Parental leave

Retirement plan

Job summary

Valence is seeking a Field Marketing Lead to shape conversations into lasting relationships and measurable growth across North America and Europe. You will own the global events program and collaborate with Sales and CS to align audiences, opportunities, and messaging.

This hands-on role requires sharp commercial judgment, data-driven thinking, and the ability to scale a high-growth events program while maintaining quality and a strong commercial focus.

Qualifications

• 5+ years of marketing experience with event-driven pipeline and commercial outcomes.
• Experience shaping targeted executive programs and field campaigns across multiple markets.
• Strong commercial partnership skills with cross-functional alignment and follow-through.
• Analytical depth with reporting that connects activity to business outcomes and informs recommendations.
• Excellent marketing craft translating event goals into sales assets and programming.

Responsibilities

• Own commercial activation and outcomes across the field events program; define objectives, priorities, activation plans, and success measures across sponsored events, partner programs, and Valence-owned events.
• Co-create a regional events strategy with Sales and CS leadership informed by account priorities and relationship objectives.
• Build integrated event campaigns with sales enablement assets, including outreach templates, talking points, and follow-up communications.
• Activate executives before, during, and after events with clear commercial briefings and engagement plans.
• Inform event content based on objectives and translate insights into future campaigns.
• Own and track commercial outcomes, linking activities to program performance and ROI.
• Communicate insights and scale effective approaches with repeatable playbooks.

Skills

Event-driven marketing

Cross-functional leadership

Strategic planning

Data-driven insights

Executive outreach

Startup experience

AI familiarity

ABM/targeted campaigns

Job description

Valence is seeking a Field Marketing Lead to shape conversations into lasting relationships and measurable growth across North America and Europe. You will own the global events program and collaborate with Sales and CS to align audiences, opportunities, and messaging.

This hands-on role requires sharp commercial judgment, data-driven thinking, and the ability to scale a high-growth events program while maintaining quality and a strong commercial focus.