Director of Sales

Loscar London; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A prestigious boutique hotel in London seeks a Director of Sales to enhance brand visibility and drive revenue growth within the luxury leisure segment. The successful candidate will develop a targeted sales strategy, foster strong relationships with high-value travel agencies, and represent the brand at key industry events. This role demands a proven sales track record and a passion for luxury hospitality, offering a unique opportunity in an iconic establishment.

Qualifications

• Proven track record in sales strategy and market growth in luxury hospitality.
• Experience in managing relationships with luxury travel agencies.
• Ability to set and deliver on ambitious sales targets.

Responsibilities

• Develop and execute a sales strategy for the luxury leisure market.
• Identify and convert high-value opportunities.
• Build long-term partnerships with top luxury travel agencies.

Skills

Sales Strategy Development

Relationship Management

Revenue Growth

Market analysis

Job description

Loscar London is a five-star boutique hotel and architectural gem set near Covent Garden. The hotel features 39 keys and is home to Loscar Restaurant as well as the most unique event spaces in London - The Baptist, The Library, and The Committee Room.

Loscar London is part of Michel Reybier Hospitality, a hospitality group encompassing the La Réserve brand alongside a collection of iconic individual hotels in France and Switzerland. Extending into well-being with Nescens and fine wine, the portfolio continues to grow, reflecting a considered and refined approach to luxury hospitality.

Director of Sales Summary Role Overview

Responsible for accelerating brand awareness, drive revenue growth, and strengthen our presence across leisure segment.

Whatll Do Sales Strategy & Market Growth

• Develop and execute a clear, results-driven sales strategy for the luxury leisure market.
• Identify and convert high-value opportunities while growing existing accounts.
• Set ambitious sales goals and deliver against revenue targets.

Key Account Leadership

• Own relationships with top luxury travel agencies, consortia, tour operators.
• Build long-term partnerships and offer high-impact opportunities.
• Represent the brand globally at major industry events, tradeshows, roadshows, and hosted expe...