Digital Marketing Manager

Confidential; East Midlands; On-site; GBP 40,000 - 50,000; Full time

Benefits offered by this job

Private medical insurance

Company pension

Employee discount

Free on-site parking

Casual dress

Job summary

Francesca s Recruitment Ltd are recruiting on behalf of a successful and established Mansfield-based business for an experienced Digital Marketing Manager to take ownership of digital growth across three established e-commerce brands.

With combined annual sales of approximately £10m and a target of £12m, this is an excellent opportunity for a Digital Marketing Manager to take genuine commercial responsibility, with direct access to the company owners, a significant marketing budget and an

Qualifications

• Proven track record delivering digital marketing campaigns that grow online sales.
• Strong commercial and analytical skills.
• Expertise in Google Ads, PPC and SEO.
• Experience managing email marketing and social media campaigns.
• Experience leading teams and external agencies.
• Working knowledge of Magento or similar e-commerce platform.

Responsibilities

• Develop and implement the Group's digital marketing strategy.
• Manage Google Ads / PPC budget and maximise ROI.
• Lead and develop the digital marketing and e-commerce team.
• Take ownership of digital marketing performance and budgets.
• Oversee PPC, SEO, email, social media and wider digital activity.
• Report marketing performance to company owners.
• Identify new customer acquisition and revenue opportunities.
• Use data and analytics to improve marketing performance and conversion.
• Improve website performance and customer journeys.
• Develop campaigns that support wider commercial objectives.
• Collaborate with Magento agencies and external partners.

Skills

Digital marketing

Google Ads

PPC

SEO

Analytics

Team management

Multi-channel

Tools

Magento

Job description

Digital Marketing Manager Google Ads / PPC

Francesca s Recruitment Ltd Confidential Client
Mansfield, Nottinghamshire
£40,000 £50,000 per annum Full-time Permanent Office Based
Monday Friday, 8:30am 5:00pm

Francesca s Recruitment Ltd are recruiting on behalf of a successful and established Mansfield-based business for an experienced Digital Marketing Manager to take ownership of digital growth across three established e-commerce brands.

With combined annual sales of approximately £10m and a target of £12m, this is an excellent opportunity for a Digital Marketing Manager to take genuine commercial responsibility, with direct access to the company owners, a significant marketing budget and an established team.

The Role

As Digital Marketing Manager, you will develop and deliver the Group s digital marketing strategy, with responsibility for increasing online sales, brand awareness, customer acquisition and overall marketing performance.

• Develop and implement the Group s digital marketing strategy.
• Manage a substantial Google Ads / PPC budget and maximise ROI.
• Lead and develop the digital marketing and e-commerce team.
• Take ownership of digital marketing performance and budgets.
• Manage Magento agencies and external digital partners.
• Oversee PPC, SEO, email, social media and wider digital activity.
• Identify new customer acquisition and revenue opportunities.
• Use data and analytics to improve marketing performance and conversion.
• Improve website performance, customer journeys and online engagement.
• Develop campaigns that support wider commercial objectives.
• Report directly to the company owners on marketing performance.

About You

We are looking for an experienced Digital Marketing Manager with a proven track record of delivering successful digital marketing campaigns and growing online sales.

• Experience developing and delivering successful digital marketing strategies.
• Strong commercial and analytical skills.
• Excellent knowledge of Google Ads, PPC and SEO.
• Experience with multi-channel digital marketing.
• Experience managing email marketing and social media campaigns.
• Experience managing teams and external agencies.
• Working knowledge of Magento or a similar e-commerce platform.
• Strong understanding of customer acquisition, conversion and digital performance.
• The ability to work independently and take ownership of results.

You will be commercially driven, analytical and results-focused, combining strategic thinking with a hands-on approach.

What's on Offer

• £40,000 £50,000 per annum
• Significant marketing budget and resources
• Genuine autonomy and commercial responsibility
• Direct access to company owners
• Opportunity to shape the Group s digital marketing strategy
• Company pension
• Private medical insurance
• Employee discount
• Free on-site parking
• Casual dress

The Opportunity

This is a fantastic opportunity for an ambitious Digital Marketing Manager looking to take ownership of a substantial digital operation and directly influence the next stage of growth across three established brands.

If you have a strong track record in digital marketing, Google Ads, customer acquisition and commercial performance, we would love to hear from you.