Demand & Integrated Marketing Specialist

JR United Kingdom; Crawley; Remote; GBP 45,000 - 70,000; Full time

Job summary

A global industrial manufacturing business is looking for a Demand & Integrated Marketing Specialist. This role involves creating and implementing marketing programs, managing campaigns, and collaborating with diverse teams worldwide. Candidates with over 7 years of marketing experience and strong analytical skills are encouraged to apply.

Qualifications

• 7+ years of experience in marketing or related fields.
• Experience in creative brief writing and project management.
• Proven analytical skills with marketing tools.

Responsibilities

• Develop end-to-end integrated marketing programs for various teams.
• Deliver email campaign strategies and targeted content.
• Work with global teams to create effective paid search strategies.

Skills

Analytical skills

Creative brief writing

Project management

Stakeholder management

Tools

Salesforce

Google Analytics

Adobe

Eloqua

Job description

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Demand & Integrated Marketing Specialist, Crawley, West Sussex

Client: ECS Resource Group

Location: Crawley, West Sussex, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

Global Demand & Integrated Marketing Specialist

Contract: 12 months initially

Location: UK, remote (occasional travel to Berkshire)

Hours: UK hours, but flexible to work US time zones

I am recruiting for my organisation, a global industrial manufacturing business. Looking for an Integrated and Demand Marketing Specialist. This is an exciting opportunity to collaborate with some of the most innovative and diverse people around the world.

You will make an impact by co-creating and implementing demand generation programs, building end-to-end integrated programs, and managing global campaign strategies.

Key Responsibilities:

• Develop end-to-end integrated marketing programs for end-users, channel partners, and sales teams to drive targets across the marketing funnel.
• Deliver end-user email campaign strategies, including targeted content creation and lead nurturing programs.
• Work with the global paid media team to create paid search and social strategies, including messaging, images, CTAs, and landing pages to enhance customer journey and meet KPIs.
• Serve as a trusted advisor to the division team, translating business needs into communication briefs for internal or external creative teams, ensuring messaging resonates with stakeholders.
• Drive project success through planning, timeline management, and stakeholder engagement, including global and regional leaders.
• Lead global reporting for top countries, providing monthly updates on key metrics like MQLs and opportunities.
• Support campaign performance reviews and share learnings.
• Collaborate with regional teams to align activation plans with global KPIs.

Qualifications:

• 7+ years of experience in marketing or related fields.
• Experience in creative brief writing, project, and stakeholder management.
• Proven analytical skills with tools like Salesforce, Google Analytics, Adobe, and Eloqua (nice to have).