Demand & Integrated Marketing Specialist

JR United Kingdom; Maidstone; Remote; GBP 50,000 - 70,000; Full time

Job summary

A global industrial manufacturing business is seeking a Demand & Integrated Marketing Specialist based in Maidstone. This 12-month remote contract role involves developing integrated marketing strategies, managing campaign performance, and collaborating with global teams. Ideal candidates should possess over 7 years of experience in marketing, strong analytical skills, and proficiency with tools like Salesforce and Google Analytics.

Qualifications

• 7+ years of experience in marketing or related fields.
• Experience in creative brief writing, project, and stakeholder management.
• Proven analytical skills, KPI setting, and performance tracking.

Responsibilities

• Develop integrated marketing programs for end-users and partners.
• Deliver email campaign strategies with targeted content creation.
• Collaborate on paid media strategies to enhance customer journey.

Skills

Analytical skills

Stakeholder management

Project management

Tools

Salesforce

Adobe Analytics

Google Analytics

Eloqua

Job description

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Demand & Integrated Marketing Specialist, Maidstone

Client: ECS Resource Group

Location: Maidstone, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

Global Demand & Integrated Marketing Specialist

Contract: 12 months initially

Location: UK, remote (occasional travel to Berkshire)

Hours: UK hours, but flexible to work US time zones

I am recruiting for my organization, a global industrial manufacturing business. Looking for an Integrated and Demand Marketing Specialist. This is an exciting opportunity to collaborate with some of the most innovative and diverse people around the world.

You will make an impact by co-creating and implementing demand generation programs, building end-to-end integrated programs, and managing global campaign strategies.

Key Responsibilities:

• Develop end-to-end integrated marketing programs for end-users, channel partners, and sales teams to drive targets across the marketing funnel.
• Deliver end-user email campaign strategies, including targeted content creation and lead nurturing programs.
• Collaborate with the global paid media team to create paid search and social strategies, focusing on messaging, imagery, CTA, and landing pages to enhance the customer journey and meet KPIs.
• Act as a trusted advisor to the division team, translating business needs into comprehensive communication briefs for internal or agency creative teams, ensuring messaging resonates with end users, channel partners, and sales teams.
• Drive project success through meticulous planning, timeline management, and proactive stakeholder engagement across global and regional leaders.
• Lead the global reporting process for the top 12 countries, providing monthly updates on key metrics such as marketing contacts, MQLs, and opportunities.
• Support integrated campaign performance reviews, ensuring timely reporting and sharing of learnings.
• Work closely with regional teams to establish and align activation plans with KPIs supporting global targets.

Qualifications:

• 7+ years of experience in marketing or related fields.
• Experience in creative brief writing, project, and stakeholder management.
• Proven analytical skills, KPI setting, and performance tracking, with experience using Salesforce, Adobe/Google Analytics, and similar tools; Eloqua experience is a plus.