Demand & Integrated Marketing Specialist

JR United Kingdom; Guildford; Remote; GBP 60,000 - 80,000; Full time

Job summary

A global industrial manufacturing company is seeking a Demand & Integrated Marketing Specialist for a 12-month contract. This role involves co-creating and implementing demand generation programs, managing campaign strategies, and collaborating with diverse teams. Ideal candidates should have over 7 years of experience in marketing, project management, and strong analytical skills. Opportunities for flexible work hours and occasional travel to Berkshire are available.

Qualifications

• 7+ years of experience in marketing roles.
• Experience in creative brief writing.
• Proven analytical skills with marketing tools.

Responsibilities

• Develop end-to-end integrated marketing programs.
• Deliver email campaign strategies and lead nurturing.
• Collaborate with the global paid media team on strategy.

Skills

Analytical skills

Project management

Stakeholder management

Tools

Salesforce

Adobe Analytics

Google Analytics

Eloqua

Job description

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Demand & Integrated Marketing Specialist, Guildford

Client: ECS Resource Group

Location: Guildford, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

Global Demand & Integrated Marketing Specialist

Contract: 12 months initially

Location: UK, remote (occasional travel to Berkshire)

Hours: UK hours, but flexible to work US time zones

I am recruiting for my organization, a global industrial manufacturing business. Looking for an Integrated and Demand Marketing Specialist. This is an exciting opportunity to collaborate with some of the most innovative and diverse people around the world.

You will make an impact by co-creating and implementing demand generation programs, building end-to-end integrated programs, and managing global campaign strategies.

Key Responsibilities:

• Develop end-to-end integrated marketing programs for our end-users, channel partners, and sales teams to drive targets across the marketing funnel.
• Deliver end-user email campaign strategies, including targeted content creation and lead nurturing programs.
• Collaborate with the global paid media team to create paid search and social strategies, including messaging, images, CTA, and landing pages to enhance customer journey and meet KPIs.
• Serve as a trusted advisor to the division team, translating business needs into comprehensive communication briefs for internal and external creative teams.
• Drive project success through planning, timeline management, and stakeholder engagement across global teams.
• Lead global reporting for top countries, ensuring timely updates on key metrics like marketing contacts, MQLs, opportunities, etc.
• Support integrated campaign performance reviews and share learnings.
• Work closely with area teams to align activation plans with global KPIs.

Qualifications:

• 7+ years of experience
• Experience in creative brief writing, project, and stakeholder management
• Proven analytical skills with tools like Salesforce, Adobe/Google Analytics; Eloqua experience is a plus.