Demand & Integrated Marketing Specialist

JR United Kingdom; Hemel Hempstead; Remote; GBP 45,000 - 60,000; Full time

Job summary

A global industrial manufacturing company is seeking a Demand & Integrated Marketing Specialist for a 12-month contract, with flexibility in working hours and occasional travel. The successful candidate will collaborate with a diverse team to implement demand generation programs and manage comprehensive marketing campaigns.

Qualifications

• 7+ years of experience in marketing or related fields.
• Experience in creative brief writing and project management.
• Proven analytical skills and KPI setting.

Responsibilities

• Develop end-to-end integrated marketing programs.
• Deliver end-user email campaign strategies.
• Lead the global reporting process for top countries.

Skills

Analytical skills

Project management

Stakeholder management

Tools

Salesforce

Adobe Analytics

Google Analytics

Eloqua

Job description

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Demand & Integrated Marketing Specialist, hemel hempstead

Client: ECS Resource Group

Location: hemel hempstead, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

Global Demand & Integrated Marketing Specialist

Contract: 12 months initially

Location: UK, remote (occasional travel to Berkshire)

Hours: UK hours, but flexible to work US time zones

I am recruiting for my organisation, a global industrial manufacturing business. Looking for an Integrated and Demand Marketing Specialist. This is an exciting opportunity to collaborate with some of the most innovative and diverse people around the world.

You will make an impact by co-creating and implementing demand generation programs, building end-to-end integrated programs, and managing global campaign strategies.

Key Responsibilities:

• Develop end-to-end integrated marketing programs for end-users, channel partners, and sales teams that help drive targets across the marketing funnel.
• Deliver end-user email campaign strategies, including targeted content creation and lead nurturing programs.
• Work with the global paid media team to create paid search and social strategies, including messaging, images, CTA, and landing pages to provide an ideal customer journey and reach KPIs.
• Serve as a trusted advisor to the division team, translating business needs into communication briefs for internal or external creative teams. This facilitates the development of key messaging and value propositions that resonate with end users, channel partners, and sales teams.
• Drive project success through planning, timeline management, and stakeholder engagement, including alignment with global and regional leaders, content, UX, and demand generation teams.
• Lead the global reporting process for the top 12 countries, ensuring timely updates with actuals on key metrics like marketing contacts, MQLs, and opportunities.
• Support integrated campaign performance reviews, ensuring timely reporting and sharing of learnings.
• Collaborate with regional teams to establish activation plans aligned with global KPIs.

Qualifications:

• 7+ years of experience in marketing or related fields.
• Experience in creative brief writing, project, and stakeholder management.
• Proven analytical skills, KPI setting, and performance tracking, with experience using Salesforce, Adobe/Google Analytics, and similar tools. Eloqua experience is a plus.