Creative Marketing Manager
Worthing, West Sussex – Hybrid
6-month contract, temporary
Up to £40,000 per year (pro rata)
At Bluecrest, our mission is simple: we want to help everyone live healthier for longer by making personal health monitoring easy and affordable.
At the heart of our mission is a commitment to raising awareness and driving meaningful engagement with our target audiences, supporting our business growth ambitions. The marketing team plays a pivotal role in this by designing, creating, and delivering compelling B2C and B2B campaigns that resonate with our customers, and other stakeholders.
We’re looking for a passionate, highly creative and experienced Creative Marketing Manager to join our dynamic team. In this role, you’ll lead the development of high-impact, audience-centric creative assets that bring our marketing strategies to life. You’ll collaborate across departments to ensure our campaigns are not only visually engaging but also strategically aligned and results driven.
What we can offer you in return*
- Four free Health Assessments per year, which can be used by yourself, family or friends
- A further 50% off any additional testing
- 23 days annual leave, rising to 25 days after 1 year, and rising an extra day each year up to 28 days – plus bank holidays on top!
- Sophos@Home protection
- EAP Scheme
- Company sick pay scheme
- Enhanced family leave
- Life Insurance
- Employee referral bonus scheme of up to £1,000
- Matched company pension (up to 5% or up to capped amount)
- Cycle to Work Scheme
- Employee Charity Sponsorship Scheme
- Discounted Gym Membership
- Home office allowance – yearly allowance of £130 to make working from home more comfortable!
*After qualifying period & subject to terms and conditions and/or eligibility/pro rata dependant on contract type/length.
What will your day to day look like?
Creative strategy and execution
- Lead the end-to-end creative development process for marketing campaigns, from concept through to execution, ensuring alignment with brand guidelines and campaign objectives.
- Translate marketing strategies into compelling visual and written content that resonates with target audiences across multiple channels (digital, print, social, events, etc.).
- Develop and maintain a creative roadmap that supports marketing goals and business priorities.
Creative production and project management
- Produce all creative assets, including briefing designers, copywriters, and external agencies (as required), and overseeing timelines, budgets, and quality control.
- Maintain a library of creative templates, assets, and brand resources to streamline campaign execution and ensure consistency.
- Maintain and evolve the photographic assets for the business to ensure brand alignment and campaign effectiveness.Manage the execution of photography shoots.
- Oversee the creative approval process, ensuring all materials meet brand, legal, and regulatory standards.
- Ensure all creative projects well managed, ensuring project progress is communicated effectively throughout the business.
Brand governance
- Develop, implement, and evolve the brand strategy to ensure alignment with the company’s vision, mission, and business objectives.
- Act as the guardian of the brand, ensuring consistent application of brand identity, tone of voice, and messaging across all internal and external communications.
- Maintain and update brand guidelines, ensuring they are accessible, understood, and adhered to by all teams and partners.
Cross-functional collaboration
- Work closely with Growth Marketing Managers to understand campaign goals, target segments, and performance metrics, ensuring creative output drives measurable results.
- Work closely with team members to ensure creative assets are aligned with content strategy and messaging frameworks.
- Work closely with the product development team to support the go to market roadmap with the creation of visual assets delivered in timely manner for product launch.
Audience engagement
- Use audience insights, market trends, and performance data to inform creative decisions and continuously optimise campaign effectiveness.
- Champion innovation in creative formats, storytelling techniques, and channel usage to enhance audience engagement and brand perception.
- Test and iterate creative concepts based on feedback and performance analytics to drive continuous improvement.
Stakeholder and agency management
- Act as the primary point of contact for creative agencies and freelancers, managing relationships, contracts, and deliverables.
- Facilitate workshops and brainstorming sessions with internal stakeholders to generate ideas and align on creative direction.
- Present creative concepts and campaign ideas to senior stakeholders, incorporating feedback and securing buy-in.
Mentorship and training
- Mentor and train marketing team members on brand application, design systems and applications e.g.:InDesign, providing guidance on creative best practice.
- Foster a culture of creativity, collaboration, and excellence within the marketing team.