Acquisition/Healthcare Marketing Manager

TN United Kingdom; Greater London; On-site; GBP 40,000 - 70,000; Full time

Job summary

An innovative firm is seeking an Acquisition Marketing Manager with a strong focus on healthcare professionals. This 6-month contract role involves creating impactful marketing strategies and executing them effectively. The ideal candidate will have a background in health & wellness, experience in B2B lead generation, and a knack for developing creative assets while adhering to regulatory standards. If you are digitally savvy and have a passion for healthcare marketing, this is a fantastic opportunity to make a significant impact in a fast-paced environment.

Qualifications

• Experience in health & wellness, particularly with nutritional supplements and complementary therapies.
• Prior B2B experience interfacing with healthcare professionals.

Responsibilities

• Develop a program targeting healthcare professionals.
• Build strategy proposals through to execution.

Skills

Lead generation

Lead conversion

eCRM campaigns

Full funnel acquisition

Creative asset development

Job description

Job Description

Acquisition Marketing Manager - HCP (Healthcare Professional) focused - 6 month contract - OUTSIDE IR35

My client is urgently looking for an Acquisition Marketing Manager - HCP (Healthcare Professional) on an initial 6-month contract.

Deliverables of the role:

• Develop a powerful, effective program to target healthcare professionals.
• Build the strategy proposal through to in-market execution.

Contractor Background:

• Has prior experience in health & wellness, for example:
• Nutritional supplements (e.g., Vitabiotics)
• Complementary therapies (e.g., CBD-based products)
• Has prior experience in B2B, specifically:
• Lead generation
• Lead conversion
• Ideally has interfaced with healthcare professionals
• Digitally native;
• Has full funnel acquisition experience
• Has run eCRM campaigns across acquisition and retention
• Has prior experience of developing creative assets, respecting regulatory boundaries that prevent making direct health claims unless supported by empirical data.