B2B Marketing Manager – Growth & Campaigns

Planet Payment Ireland Limited; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Planet is seeking a commercially minded Marketing Manager to lead integrated marketing programmes across its business areas. You will shape and deliver campaigns that attract new customers, grow existing accounts, and strengthen the Planet brand.

You’ll work with Sales, Product and Commercialisation teams to turn priorities into measurable marketing initiatives. This hands-on role combines strategy with execution, requiring ownership, a focus on commercial outcomes, and collaboration with a

Qualifications

• 5+ experience in B2B marketing (payments/fintech/SaaS)
• Commercial mindset with pipeline growth track
• Experience delivering multi-channel marketing campaigns
• Experience with ABM, customer marketing, demand generation
• Strong stakeholder management with Sales/Product/Commercialisation
• Proficient in marketing tech platforms (Salesforce, Pardot, HubSpot)
• Excellent project management and ability to manage multiple priorities
• Proactive ownership mindset with interest in AI marketing approaches
• Excellent written and verbal English; other European languages a plus

Responsibilities

• Plan and execute integrated marketing programmes across email, paid media, webinars, events and partner channels.
• Develop targeted campaigns for priority accounts and growth opportunities.
• Build and support customer marketing initiatives to increase adoption and value.
• Coordinate with Sales, Product and Customer Success to align activity with revenue goals.
• Brief and collaborate with specialist teams to deliver programmes.
• Support development of customer stories and sales enablement materials.
• Track campaign and pipeline performance and optimise future activity.
• Identify opportunities to improve marketing processes and ways of working.

Skills

B2B marketing

pipeline generation

multi-channel campaigns

stakeholder mgmt

data-driven

english writing

AI tools curiosity

Tools

Salesforce

Pardot

HubSpot

Job description

Planet is seeking a commercially minded Marketing Manager to lead integrated marketing programmes across its business areas. You will shape and deliver campaigns that attract new customers, grow existing accounts, and strengthen the Planet brand.

You’ll work with Sales, Product and Commercialisation teams to turn priorities into measurable marketing initiatives. This hands-on role combines strategy with execution, requiring ownership, a focus on commercial outcomes, and collaboration with a