B2B Growth SDR - Outbound Prospecting & Appointments

Central Employment; Newcastle upon Tyne; On-site; GBP 26,000 - 38,000; Full time

Job summary

Central Employment is seeking a Digital Sales Development Representative for its growing agency in the UK. You will drive outbound outreach, identify fit-to-prospect accounts, and secure qualified appointments for the business development team.

You will craft sharp emails, engage senior decision makers, and maintain accurate CRM records while collaborating with strategists, account managers and creatives to shape strong first conversations.

Qualifications

• Proven track record in B2B outbound sales and appointment setting.
• Excellent phone skills: open calls, handle objections and secure next steps.
• Strong written outreach: concise, personalised and commercially persuasive.
• Commercial curiosity to identify growth opportunities.
• Understanding of digital/marketing services or ability to learn quickly.
• Excellent organisation, time management and CRM discipline.

Responsibilities

• Research, identify and document new business opportunities across the UK.
• Build target account lists using agency filters and avoid generic lists.
• Identify key decision makers and budget holders across senior roles.
• Prioritise prospects based on fit, timing and potential value.
• Maintain CRM records, next actions and pipeline stages.
• Make proactive outbound calls to open conversations and secure meetings.
• Write tailored emails showing commercial understanding.
• Use LinkedIn and social channels to engage prospects.
• Represent the agency at industry networking events and conferences.
• Create follow-up sequences and maintain momentum after meetings.

Skills

B2B outbound sales

Appointment setting

Outreach writing

CRM discipline

Prospecting research

Relationship building

Tools

CRM systems

LinkedIn

Email tools

Job description

Central Employment is seeking a Digital Sales Development Representative for its growing agency in the UK. You will drive outbound outreach, identify fit-to-prospect accounts, and secure qualified appointments for the business development team.

You will craft sharp emails, engage senior decision makers, and maintain accurate CRM records while collaborating with strategists, account managers and creatives to shape strong first conversations.