Audience & AdTech Leader: Strategy, Automation & Impact

Zenith USA; Greater London; On-site; GBP 80,000 - 100,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Zenith USA is seeking an Audience & AdTech Associate Director in Greater London to lead audience strategy and improve digital experience strategies through data-driven insights. The role involves overseeing audience management and enhancing AdTech capabilities across diverse channels.

Ideal candidates will have extensive experience in AdTech, a deep understanding of audience segmentation, and a proven track record in team leadership. Zenith offers a range of employee benefits aimed at supporting well-being, work-life balance, and inclusive practices.

Qualifications

• Strong experience in AdTech, audience strategy, or digital activation.
• Deep understanding of audience segmentation and data activation.
• Experience leading or mentoring teams in a collaborative style.

Responsibilities

• Lead the end-to-end audience strategy and performance measurement.
• Design frameworks connecting first-party and partner data.
• Oversee audience infrastructure for quality and consistency.

Skills

AdTech knowledge

Audience strategy

Data activation

Cross-platform delivery

Team leadership

Job description

Zenith USA is seeking an Audience & AdTech Associate Director in Greater London to lead audience strategy and improve digital experience strategies through data-driven insights. The role involves overseeing audience management and enhancing AdTech capabilities across diverse channels.

Ideal candidates will have extensive experience in AdTech, a deep understanding of audience segmentation, and a proven track record in team leadership. Zenith offers a range of employee benefits aimed at supporting well-being, work-life balance, and inclusive practices.