Assistant Shop Manager

British Red Cross; Hanley; Hybrid; GBP 24,000; Full time

Job summary

A well-known charity organization is seeking an Assistant Shop Manager in Biddulph. This role involves running a customer-focused shop, overseeing volunteers, and ensuring profitability. The ideal candidate will have retail experience, strong customer service skills, and the ability to work flexibly. The position offers 36 days annual leave, flexible working options, and a contributory pension scheme. This is your chance to make a meaningful impact in your community through retail.

Benefits

Flexible working

36 days annual leave

Pension scheme

Learning & Development opportunities

Employee discounts

Wellbeing Support

Cycle2Work scheme

Qualifications

• Experience in a retail environment.
• Strong customer service skills.
• Ability to work with a team and manage volunteers.

Responsibilities

• Collaborate with the shop manager to run a profitable shop.
• Coordinate shop activities and support volunteers.
• Provide excellent customer experience.

Skills

Retail experience

Customer service

People management

Commercial awareness

IT skills

Flexibility

Job description

Assistant Shop Manager

Location: Biddulph

Salary: £23,620 per annum

Hours: 35 per week

Contract: Permanent

Are you a retail expert passionate about impacting to meaningful change?

We need a dynamic Assistant Shop Manager to join our friendly charity shop team. This fantastic opportunity will enable you to sharpen your retail skills while impacting the lives of people in your community, across the UK, and abroad. Do you have what it takes to help create a world where kindness knows no bounds?

I'm not delivering to a profit target to enhance someone's personal wealth. I'm making a real, visible contribution to supporting the work of my chosen charity - Joanne, Regional Retail Manager

What will a day in the life of a Assistant Shop Manager involve?

• Collaborating with the shop manager to run a profitable, customer‑focused shop that is the 'window of the British Red Cross' on the high street.
• Working on the shop floor to coordinate activity “behind the scenes”, no two days are the same.
• Fostering a brilliant shopping environment and providing an excellent customer experience in store.
• Working collaboratively with the shop manager, you’ll oversee a team of dedicated volunteers, delivering their induction, management, and development.

To be a successful Assistant Shop Manager, what will you need?

• To be retail superstar with the experience and know‑how from working in a shop environment.
• The traits of a people‑person, who enjoys providing an excellent customer experience, championing a team, and meeting people from all walks of life.
• The mind of a commercially savvy individual, who has good awareness of financial targets and measures, alongside proven IT skills.
• The ability to work flexibly to the needs of the store.

Interested? The closing date for applications is 23.59 on Thursday 22nd January 2026.

In return for your commitment and expertise, you’ll get:

• Flexible working: Remote and hybrid working, flexitime, compressed hours, and job sharing.
• Holidays: 36 days annual leave (including bank holidays) + option to buy 5 extra days.
• Pension scheme: Up to 6% contributory pension.
• Learning & Development: A range of career & learning opportunities.
• Discounts: Blue Light Discount Card, Tickets For Good & employee benefits platform.
• Wellbeing Support: Peer Supporters, CiC (EAP) & Headspace App.
• Cycle2Work: Lease a bicycle through the scheme.

We are proud to be part of the Disability Confident scheme for UK‑based roles. During your application, you’ll have the option to apply under the scheme. At the British Red Cross, we value diversity and maintain an inclusive environment for all staff and volunteers. We champion our teams in bringing their true selves to work, free from discrimination. This is achieved through reporting and assistance from our internal networks: Race and Ethnic Equality (REEN), LGBT+, Disability and Wellness (DAWN), Gender, Carers, and Young Staff Network.

Together, we are the world's emergency responders.