Account Growth Executive (B2B) – Revenue & Retention

Liquidline; Ipswich; On-site; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Annual Leave

Buy/Sell Leave

Bonus Scheme

Sick Pay

Parental Leave

Pension Scheme

Life Assurance

Health Plan

Wellbeing Platform

EAP

Lunch on Liquidline

Conferences

Job summary

Liquidline is seeking an Account Development Executive in Ipswich to grow and retain consumables revenue across the customer lifecycle. You will engage customers to maximise spend, promote digital and subscription ordering, and maintain strong relationships with key stakeholders.

The role focuses on commercial performance and revenue growth, with a base salary of £28,000 and an OTE of £34,000. Excellent communication and B2B experience are essential.

Qualifications

• A minimum of 2 years’ experience in a customer facing B2B role.
• Excellent communication skills, in particular an effective telephone manner that forges positive relationships with customers.
• High level of customer service; active listener.
• Confident in negotiation, using proven techniques to reach a win‑win situation.
• IT proficient, with a good understanding of Microsoft Office and Outlook as well as CMS systems.

Responsibilities

• Manage and develop a portfolio of customer accounts, building strong relationships to maximise retention, revenue growth and long‑term customer value.
• Identify opportunities to increase customer spend through cross‑selling and upselling relevant products and services.
• Takes a consultative approach to understanding customer needs, providing tailored recommendations that add value to their business.
• Proactively engage with customers to identify risks, address concerns and retain existing business.
• Own the customer journey from post-installation onwards, conducting regular reviews to drive engagement, customer satisfaction and commercial growth.
• Build and maintain relationships with key stakeholders and decision-makers, influencing purchasing decisions and securing new opportunities.
• Analyse customer data, purchasing trends and account activity to identify growth opportunities and prioritise account plans.
• Work closely with Sales and Business Development teams to support new customer implementations, expansion opportunities and ongoing account success.
• Support marketing campaigns, product launches and commercial initiatives designed to increase customer engagement and product adoption.
• Re‑engage downtrading or non‑ordering customers and identify opportunities to win back business and grow account revenue.
• Promote digital and subscription-based ordering solutions to enhance customer experience, increase retention and encourage repeat purchases.
• Maintain accurate customer records, pricing information and account plans within CRM systems.
• Provide account support, reporting and commercial insights to internal stakeholders to support customer growth and retention strategies.

Skills

B2B sales

Telephone communication

Customer service

Negotiation

Account management

CRM systems

Tools

Microsoft Office

Outlook

CMS systems

Job description

Liquidline is seeking an Account Development Executive in Ipswich to grow and retain consumables revenue across the customer lifecycle. You will engage customers to maximise spend, promote digital and subscription ordering, and maintain strong relationships with key stakeholders.

The role focuses on commercial performance and revenue growth, with a base salary of £28,000 and an OTE of £34,000. Excellent communication and B2B experience are essential.