Account Development Executive

Liquidline; Ipswich; On-site; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Annual Leave

Buy/Sell Leave

Bonus Scheme

Sick Pay

Parental Leave

Pension Scheme

Life Assurance

Health Plan

Wellbeing Platform

EAP

Lunch on Liquidline

Conferences

Job summary

Liquidline is seeking an Account Development Executive in Ipswich to grow and retain consumables revenue across the customer lifecycle. You will engage customers to maximise spend, promote digital and subscription ordering, and maintain strong relationships with key stakeholders.

The role focuses on commercial performance and revenue growth, with a base salary of £28,000 and an OTE of £34,000. Excellent communication and B2B experience are essential.

Qualifications

• A minimum of 2 years’ experience in a customer facing B2B role.
• Excellent communication skills, in particular an effective telephone manner that forges positive relationships with customers.
• High level of customer service; active listener.
• Confident in negotiation, using proven techniques to reach a win‑win situation.
• IT proficient, with a good understanding of Microsoft Office and Outlook as well as CMS systems.

Responsibilities

• Manage and develop a portfolio of customer accounts, building strong relationships to maximise retention, revenue growth and long‑term customer value.
• Identify opportunities to increase customer spend through cross‑selling and upselling relevant products and services.
• Takes a consultative approach to understanding customer needs, providing tailored recommendations that add value to their business.
• Proactively engage with customers to identify risks, address concerns and retain existing business.
• Own the customer journey from post-installation onwards, conducting regular reviews to drive engagement, customer satisfaction and commercial growth.
• Build and maintain relationships with key stakeholders and decision-makers, influencing purchasing decisions and securing new opportunities.
• Analyse customer data, purchasing trends and account activity to identify growth opportunities and prioritise account plans.
• Work closely with Sales and Business Development teams to support new customer implementations, expansion opportunities and ongoing account success.
• Support marketing campaigns, product launches and commercial initiatives designed to increase customer engagement and product adoption.
• Re‑engage downtrading or non‑ordering customers and identify opportunities to win back business and grow account revenue.
• Promote digital and subscription-based ordering solutions to enhance customer experience, increase retention and encourage repeat purchases.
• Maintain accurate customer records, pricing information and account plans within CRM systems.
• Provide account support, reporting and commercial insights to internal stakeholders to support customer growth and retention strategies.

Skills

B2B sales

Telephone communication

Customer service

Negotiation

Account management

CRM systems

Tools

Microsoft Office

Outlook

CMS systems

Job description

Account Development Executive

Liquidline is the fastest-growing commercial coffee solutions provider in the UK and Ireland—not that we’re bragging! Our customers are companies that take pride in offering quality refreshments to their employees and clients. Our success is built on outstanding customer service, hard work, and a strong team culture. We believe in delivering WOW experiences to both our customers and our valued employees.

We are proud to be Great Place to Work certified, a testament to our dedication to fostering a culture of support, growth and development, as well as promoting well-being, and winning together. With our core company values—passion, thoughtfulness, responsiveness, innovation, and smart working—at the very heart of our business, we are committed to cultivating an environment that inspires excellence.

We are looking for a dynamic Account Development Executive to provide our customers with ‘wow experiences’ by understanding our customers needs, growing their account and ensuring they are getting the most out of us as their supplier. The key purpose of this role is to support the growth and retention of consumables revenue across the customer lifecycle, while delivering a positive and professional customer experience. The role is responsible for proactively engaging customers to maximise consumable sales, increase product penetration, prevent downtrading, and re‑engage customers who have stopped ordering. While a high standard of customer interaction is expected, the primary focus of the role is commercial performance and revenue growth. This role offers a base salary of £28,000 with an OTE of £34,000.

What You Will Need In The Role Of Account Development

• A minimum of 2 years’ experience of working within a customer facing B2B role.
• Excellent communication skills, in particular an effective telephone manner that forges positive relationships with customers.
• High level of customer service; active listener.
• Confident in negotiation, using proven techniques to reach a win‑win situation.
• Flexible and adaptable to help out the team.
• High level of accuracy and attention to detail.
• Accountable for their responsibilities, requiring minimal supervision to fulfil a varied role to a high standard.
• Positive ‘can do’ attitude.
• Responsive, with a ‘service‑driven’ approach to deliver the ‘wow’ factor.
• IT proficient, with a good understanding of Microsoft Office and Outlook as well as CMS systems.

The Responsibilities of the Account Development Executive

• Manage and develop a portfolio of customer accounts, building strong relationships to maximise retention, revenue growth and long‑term customer value.
• Identify opportunities to increase customer spend through cross‑selling and upselling relevant products and services.
• Takes a consultative approach to understanding customer needs, providing tailored recommendations that add value to their business.
• Proactively engage with customers to identify risks, address concerns and retain existing business.
• Own the customer journey from post-installation onwards, conducting regular reviews to drive engagement, customer satisfaction and commercial growth.
• Build and maintain relationships with key stakeholders and decision-makers, influencing purchasing decisions and securing new opportunities.
• Analyse customer data, purchasing trends and account activity to identify growth opportunities and prioritise account plans.
• Work closely with Sales and Business Development teams to support new customer implementations, expansion opportunities and ongoing account success.
• Support marketing campaigns, product launches and commercial initiatives designed to increase customer engagement and product adoption.
• Re‑engage downtrading or non‑ordering customers and identify opportunities to win back business and grow account revenue.
• Promote digital and subscription-based ordering solutions to enhance customer experience, increase retention and encourage repeat purchases.
• Maintain accurate customer records, pricing information and account plans within CRM systems.
• Provide account support, reporting and commercial insights to internal stakeholders to support customer growth and retention strategies.
• Collaborate across teams to ensure a seamless customer experience and successful delivery of account development and retention activities.

What You Will Learn & What Liquidline Can Offer You

Being a part of Liquidline is more than just a job – it’s a chance to grow, develop and thrive! We are deeply invested in the success of our team and our comprehensive benefits package is designed to support, and reward our employees. The package includes, but is not limited too:

• 25 Days Annual Leave + Bank Holidays: Extra time off to rest and recharge.
• Long Service Annual Leave Entitlement & Buy/Sell Scheme: More flexibility for your time off needs.
• Candidate Referral Program: Help grow our team and earn rewards
• Company Bonus Scheme: Celebrate success with us.
• Enhanced Sick Pay: Supporting you when you need it most
• Enhanced Parental Leave: Comprehensive support for your family journey
• Salary Sacrifice Pension Scheme: Save for your future with ease.
• Life Assurance & Income Protection (UK Only): Peace of mind for you.
• HSF Health Plan: Access affordable healthcare.
• YuLife Wellbeing Platform: One stop shop for wellbeing, rewards and support.
• Employee Assistance Programme: Mental health support, virtual GP services and more.
• Lunch on Liquidline & Bi-Annual Conferences: Enjoy lunch on Liquidline, and Bi Annual company conferences.

Liquidline is a fast-growing, family owned business that has expanded from 92 to over 300 employees since 2020. With ambitious plans for the next five years, there’s never been a better time to join us! Our dynamic and innovative environment offers endless opportunities for personal and professional growth.

We are proud to be an Equal Opportunities Employer, treating everyone with fairness, respect and appreciation. At Liquidline, we embrace diversity and value the unique experiences and perspectives of every individual. Together, we are always Winning Together!

Salary

28000 - 38000 GBP (yearly)