Strategic Segment Lead for GTM & Market Growth

World Aquatics; Nantes; Sur place; EUR 69 000 - 80 000; Plein temps

Résumé du poste

Lucca, in Nantes, seeks a Segment Lead in Market Strategy to drive market leadership for a defined segment. You will work across Product, Sales, Marketing and Customer Success to align priorities and scale GTM success.

The role requires 8+ years in Product Marketing or GTM leadership, strong data skills, and the ability to influence senior stakeholders. English at C1 level is expected, with a master’s degree in Business or related fields.

Qualifications

• 8+ years of experience in Product Marketing, GTM, Sales Strategy or Consulting leadership.
• Proven ability to influence cross-functional teams and senior stakeholders.
• Strong data analysis skills and market acumen.

Responsabilités

• Define a clear strategic vision and winning position for the segment.
• Analyze customer needs, competitors, and market dynamics.
• Translate product capabilities into differentiated value propositions and messaging.
• Roll out GTM strategy across teams and provide enablement assets.

Connaissances

Product Marketing

GTM strategy

Sales strategy

Consulting leadership

Formation

Master’s degree in Business, Sales, Marketing

Description du poste

Lucca, in Nantes, seeks a Segment Lead in Market Strategy to drive market leadership for a defined segment. You will work across Product, Sales, Marketing and Customer Success to align priorities and scale GTM success.

The role requires 8+ years in Product Marketing or GTM leadership, strong data skills, and the ability to influence senior stakeholders. English at C1 level is expected, with a master’s degree in Business or related fields.