Marketing Lead, Energy Transition - EMEA

Eaton Group; Nanterre; On-site; EUR 90,000 - 120,000; Full time

Benefits offered by this job

Competitive compensation

Challenging projects

Great company benefits

Internal promotion opportunities

Eaton University learning

Wellbeing and safety focus

Job summary

Eaton is seeking a Marketing Manager for Energy Transition (EMEA) to lead regional marketing initiatives across Europe, the Middle East, and Africa while supporting global strategy for the Energy Transition portfolio.

The role drives market awareness, customer engagement, demand generation, and growth through integrated programs, working with regional teams and global partners to position Eaton as a leader in renewable energy, energy storage, EV infrastructure, and building electrification.

Qualifications

• Minimum 7 years of experience in B2B marketing, product marketing, marketing communications, or demand generation.
• Experience supporting industrial, electrical, energy, infrastructure, sustainability or technology-related businesses.
• Fluent in English

Responsibilities

• Develop regional marketing strategies that support Energy Transition objectives across EMEA.
• Collaborate with regional sales, product management, business development, and commercial teams to support growth initiatives.
• Serve as the marketing liaison for EMEA Energy Transition activities and contribute to global planning processes.
• Develop integrated marketing programs to drive awareness, engagement and demand generation.
• Lead regional product launch activities, including messaging, campaigns, and events.
• Coordinate with global marketing to ensure consistent brand positioning and thought leadership.
• Partner with strategic partners for co-marketing and joint market development.
• Create customer-focused content and sales enablement materials for regional audiences.
• Manage participation in key industry events, conferences, and webinars across the region.
• Work with global digital marketing teams on website optimization, SEO, and paid media.
• Monitor market trends, competition, and regulatory developments to identify growth opportunities.
• Establish KPIs and ROI tracking to drive continuous improvement.

Skills

B2B marketing

Product marketing

Marketing communications

Demand generation

Go-to-market

Content marketing

Education

Bachelor's degree in Marketing

Tools

WorkFront

Adobe Creative Suite

Job description

Eaton is seeking a Marketing Manager for Energy Transition (EMEA) to lead regional marketing initiatives across Europe, the Middle East, and Africa while supporting global strategy for the Energy Transition portfolio.

The role drives market awareness, customer engagement, demand generation, and growth through integrated programs, working with regional teams and global partners to position Eaton as a leader in renewable energy, energy storage, EV infrastructure, and building electrification.