Growth Marketing Lead, B2B SaaS Content

Bigblue; Paris; On-site; EUR 70,000 - 110,000; Full time

Benefits offered by this job

Meal vouchers

ClassPass

Equipment provided

Health insurance

Job summary

Bigblue, a data-driven logistics startup, seeks a Marketing Manager to own content strategy, amplify the brand, and drive measurable growth across Europe. You’ll craft storytelling, video, and campaigns across channels for merchants and brands.

Work with Sales, Product, and People to position Bigblue as a leader in logistics. Requires 3+ years in B2B SaaS, strong English/French writing, and a hands-on, analytics-driven mindset.

Qualifications

• 3+ years in a B2B SaaS startup targeting SMBs or mid-market.
• Portfolio of content and video projects with measurable results.
• Experience with paid and organic social, newsletters and campaigns.
• Strong project management to lead cross-functional teams on tight timelines.
• Data-driven mindset with analytics tools proficiency.
• Excellent written and verbal communication in English and French.

Responsibilities

• Own Bigblue’s Content Strategy across formats and channels.
• Lead Social Media with paid and organic campaigns driving demand.
• Coordinate AMB initiatives and demand capture for merchants.
• Develop landing pages with designers and product teams.
• Strengthen Employer Brand with People teams.
• Measure, analyze, and optimize content ROI and performance.

Skills

Content strategy

Video production

Digital marketing

Analytics

Project management

English French

Tools

Analytics tools

Newsletter tools

Social platforms

Job description

Bigblue, a data-driven logistics startup, seeks a Marketing Manager to own content strategy, amplify the brand, and drive measurable growth across Europe. You’ll craft storytelling, video, and campaigns across channels for merchants and brands.

Work with Sales, Product, and People to position Bigblue as a leader in logistics. Requires 3+ years in B2B SaaS, strong English/French writing, and a hands-on, analytics-driven mindset.