CRM Lifecycle Intern – Craft Campaigns & Automation (Paris)

Back Market

Paris

Hybrid

EUR 12,000 - 18,000

Full time

14 days+

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Benefits offered by this job

Hybrid work environment

Mentorship programs

Diversity & Inclusion initiatives

Job summary

Back Market is seeking a CRM Intern to join the marketing team in Paris. You will support multi-channel CRM campaigns and transactional communications across markets, reporting to Hera, Senior CRM Manager. The role blends data, automation, and creative content to optimize customer journeys.

Start date January 2027 for a 6-month, full-time internship (35h/week) in Paris. You will collaborate with Product, Engineering and Brand teams to deliver impactful CRM initiatives and learn best practices in

Qualifications

Fluent written and spoken English with strong communication skills.
Highly detail-oriented with an experimentation mindset.
Tech-savvy with interest in automation and data integration for CRM.
Experience with a CRM campaign tool; Braze is a plus.

Responsibilities

Lead the creation and implementation of multi-channel lifecycle marketing campaigns with brand, business and design teams.
Brainstorm, implement and analyze transactional CRM communications across products and markets.
Define data needs with Product/Engineering to build end-to-end CRM flows.
Conduct A/B tests and provide recommendations for improvements.