Strategic Key Account Manager, Corporate Sales

BMW Group; Madrid; On-site; EUR 70,000 - 100,000; Full time

Job summary

BMW Group in Madrid is seeking a proactive Key Account Manager for Corporate Sales to manage a strategic portfolio of premium customers, plan and execute commercial activities, and increase profitability while mitigating risk.

You will build deep customer knowledge, negotiate favorable terms, coordinate orders through Back Office, engage in brand events, and support the dealer network training to drive conquest and loyalty across Spain.

Qualifications

• Bachelor’s degree in Business Administration or related field.
• Minimum of 3 years of experience as a Key Account Manager for premium products or within leasing companies (external candidates).
• Minimum of 3 years of experience within BMW Group in Sales, Customer Support, or Marketing roles (internal candidates).

Responsibilities

• Plan and execute commercial activities (calls, agenda, visits) aligned with objectives.
• Manage, retain, and develop the assigned customer portfolio to maximize business potential.
• Build in-depth knowledge of customers, BMW Group products and services, and competitors.
• Identify opportunities, negotiate agreements, and strengthen long-term customer relationships.
• Propose, prepare, and review commercial negotiations with the Corporate Sales Manager.
• Steer and ensure contribution margin per unit in each deal.
• Coordinate order requests with Back Office and monitor the order book until vehicle delivery.
• Engage key accounts through brand events and customer activities.
• Analyze, define, and communicate customer discounts within the controlling framework to the dealer network.
• Support training and development of the Corporate Dealer Network salesforce under NSC training programs.
• Drive conquest and loyalty of shared customers with the dealer network.

Skills

Personal leadership

Customer orientation

Sector Knowledge

Empathy

Pressure management

Negotiations skills

Education

Bachelor’s Degree in Business Administration

Tools

Advanced Excel

PowerPoint

Job description

BMW Group in Madrid is seeking a proactive Key Account Manager for Corporate Sales to manage a strategic portfolio of premium customers, plan and execute commercial activities, and increase profitability while mitigating risk.

You will build deep customer knowledge, negotiate favorable terms, coordinate orders through Back Office, engage in brand events, and support the dealer network training to drive conquest and loyalty across Spain.