Senior Sales Enablement Lead — Build from Scratch

EQS Group AG; Barcelona; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Meal vouchers

Corporate shopping benefits

Private health insurance

Corporate mental health counselling

Job summary

EQS Group is seeking its first dedicated Senior Sales Enablement Manager to build from scratch and shape how our teams sell across a multi-product SaaS portfolio. Based in Barcelona or Munich, you’ll transform winning practices into coaching, playbooks and onboarding—with ownership and measurable impact on ramp and win rates.

You’ll work cross-functionally with Sales, RevOps, Product and Marketing to design onboarding curricula, content libraries, and field-ready training.

Qualifications

• 5+ years in B2B software sales, sales management, or sales enablement.
• Proven track record driving adoption of sales methodology and best practices (e.g., value selling, MEDDICC).
• Experience building onboarding or training programs for sales teams.
• Sales process and metrics fluency: pipeline, conversion, ramp, and forecasting.
• Fluent English; German and/or French is a strong plus.
• No Ethics & Compliance / Data Privacy background required.

Responsibilities

• Promote adoption of sales methodology and best practices across products and seller roles.
• Identify what top performers do well and turn it into repeatable, shareable practices.
• Partner with RevOps to reflect best practices in CRM workflows and dashboards.
• Coach sales managers and Team Leads to reinforce best practices in deal reviews, pipeline reviews, and call reviews (e.g., Gong).
• Build playbooks, discovery guides, and value messaging by product and persona.
• Design and run a structured onboarding curriculum for AEs, AMs, SDRs, and SCs, grounded in sales best practices.
• Partner with Product / Solutions Consulting to integrate product training into a single onboarding path.
• Define certification checkpoints so new hires demonstrate sales and product readiness.
• Keep onboarding current as products, messaging, and processes evolve.
• Build and maintain an organized sales content library (decks, case studies, demo scripts) with Marketing and Product.
• Turn product launches into sales-ready training and materials.
• Share field insights with Sales leadership and Product to inform go-to-market priorities.
• Define and track success metrics: adoption of best practices, ramp time, win rates, and deal size.
• Use sales data to identify skill gaps and prioritize enablement initiatives.

Skills

B2B software sales

Sales enablement

Sales coaching

Stakeholder management

English fluency

Tools

CRM software

Job description

EQS Group is seeking its first dedicated Senior Sales Enablement Manager to build from scratch and shape how our teams sell across a multi-product SaaS portfolio. Based in Barcelona or Munich, you’ll transform winning practices into coaching, playbooks and onboarding—with ownership and measurable impact on ramp and win rates.

You’ll work cross-functionally with Sales, RevOps, Product and Marketing to design onboarding curricula, content libraries, and field-ready training.