Growth Acquisition Manager - Digital Sports/OTT

Euroleague Entertainment SErvices Slu; Barcelona; On-site; EUR 45,000 - 65,000; Full time

Job summary

Euroleague Basketball seeks an Acquisition Manager in Barcelona to own the digital acquisition mix for all platforms and plan full‑funnel campaigns across Paid, Social, Organic, Direct, SEO and Affiliate channels.

You will manage budgets, agencies and cross‑functional teams, optimize CAC/ROAS/LTV, and report weekly results with clear recommendations to grow registrations and subscriptions. Fluent English; Spanish or other EuroLeague market language is a plus, and OTT/sport experience is valued.

Qualifications

• 2+ years of experience in digital acquisition or growth marketing.
• Proven experience with Paid Media and SEO across multiple channels.
• Strong command of GA4, attribution tools and Excel.

Responsibilities

• Define and execute the annual and seasonal acquisition plan.
• Plan and run full-funnel campaigns across awareness, consideration and performance.
• Manage Paid Media campaigns on Google Ads, Meta, TikTok, YouTube and programmatic.
• Grow sign-ups and app installs through social amplification and paid media.
• Improve organic and direct traffic conversion via landing pages and web-to-app journeys.
• Lead multilingual SEO and ASO efforts to grow visibility and app installs.
• Develop affiliate and co-marketing programs with clubs, broadcasters and partners.
• Monitor budget performance and reallocate spend based on CAC, ROAS and LTV.
• Collaborate with Product, Data, Content and Commercial teams.
• Report weekly results with clear recommendations and stakeholder updates.

Skills

GA4

Meta Ads

Google Ads

Attribution

Tools

Google Tag Manager

Search Console

Semrush

Ahrefs

Screaming Frog

AppsFlyer

Adjust

Job description

Euroleague Basketball seeks an Acquisition Manager in Barcelona to own the digital acquisition mix for all platforms and plan full‑funnel campaigns across Paid, Social, Organic, Direct, SEO and Affiliate channels.

You will manage budgets, agencies and cross‑functional teams, optimize CAC/ROAS/LTV, and report weekly results with clear recommendations to grow registrations and subscriptions. Fluent English; Spanish or other EuroLeague market language is a plus, and OTT/sport experience is valued.