Marketing Manager à Allemagne

ABOUT THIS ROLE

As our Growth Marketing Manager (all genders), you'll play a key role in expanding WorkerHero’s customer acquisition engine. You'll be responsible for testing and scaling new paid and referral channels to diversify our marketing mix, with a primary focus on Google Ads and building / refining referral partnerships (e.g. job boards, aggregators, networks).

You’ll work closely with our Performance Marketing Managers and Head of Marketing to identify growth opportunities and execute experiments end-to-end. You will be part of a collaborative team that values clear results, faster iterations, and a pragmatic approach to growth.

YOUR MISSION

Channel Testing & Scaling : Launch, test, and optimize Google Ads campaigns to generate quality leads (job-seekers in blue and gray collar sector).

Partner Acquisition & Management : Research and build partnerships with job boards, referral networks, aggregators, and other relevant platforms.

Experimentation : Design and run A / B tests across landing pages, creatives, targeting, and messaging to improve conversion rates and ROI.

Analytics & Reporting : Monitor performance metrics, evaluate CAC and ROI by channel / partner, and report learnings weekly.

Collaboration : Work cross-functionally with the Product, Design, and Talent Operations teams to ensure messaging consistency and lead quality.

Innovation : Constantly explore and recommend new acquisition channels and tactics to accelerate growth.

YOUR SUPERPOWERS

3–5 years of experience in performance / growth marketing with a focus on paid media and / or partnerships.

Proven experience managing and scaling Google Ads (Search and Display).

Experience building or managing referral or affiliate partnerships.

Strong analytical mindset – you’re comfortable with data, A / B testing, and performance dashboards.

Hands-on mentality – you’re a doer who thrives in a fast-paced, lean environment.

Excellent communication skills in English (German is a plus but not required).

Bonus : Experience working with marketplaces, recruiting, or B2B SaaS.

WHY WorkerHero

• The unique opportunity to shape the future of recruitment with a leading company in the industry.
• Attractive compensation and benefits packages, including above-average salary, virtual company shares (VSOPs), lunch subsidies, and various vouchers.
• Mobility support with financial assistance for your commute.
• Support for physical and mental well-being, including flexible working hours, unlimited coffee and snacks, and a subsidized membership in the EGYM network.
• Security and flexibility with a permanent contract and the option to work from home or in our modern office spaces.
• Direct collaboration with the founder, enabling short communication channels and quick decision-making.
• An open culture with innovative, autonomous teams and a growing, diverse team from whom you can learn and collaborate with.