Digital Marketing à United States

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At HARTMANN, we’re all in to help, care, protect and grow. We support healthcare professionals, so they can focus on what really matters: to positively impact people’s lives. We realize solutions that make a difference. And with your commitment, you can grow in your job every day. At HARTMANN, we believe in the difference you can make.

We are seeking a highly skilled and experienced Senior Manager Global Market Management to join our dynamic team. The ideal candidate will play a crucial role in developing and deploying effective global sales and marketing strategies, ensuring compliance, and driving business growth. This position requires a strategic thinker with strong leadership skills and a deep understanding of market dynamics.

Responsibilities:

• Contribute to the development and deployment of effective global sales and marketing concepts and communications in line with the Risk Prevention strategy and product strategies.
• Ensure the execution of the strategy, implementing orthopedic strategy, launching products, and managing KOL.
• Provide direct support, input, and guidance to countries, acting as a communication specialist in the therapeutic area.
• Develop and deploy marketing communication, campaign materials, and channels (print, digital, online) to support the realization of global and local business targets.
• Ensure provision of arguments and materials to support the development and delivery of appropriate product training concepts and positioning claims.
• Grow and maintain customer and market intimacy, adapting and responding appropriately to changes in customer needs, market dynamics, competitors, product trends, and pricing/reimbursement practices.
• Contribute to the overall development of business unit strategy and represent the needs and interests of international sales marketing in various working groups/bodies.
• Attend product and therapy-relevant events and congresses.

Qualifications:

• Relevant university degree, possibly higher (MBA/PhD).
• At least 7-10 years of experience in a similar international role in the Med Tech/Pharma sector; previous experience in orthopedics is strongly recommended.
• Marketing and medical product expertise.
• Experience in assessing market and linking to customer needs.
• Entrepreneurial and results-oriented mindset.
• Experience in the effective selection and management of agencies and other third parties.
• Proven experience in influencing stakeholders at a senior level.
• Ability to sell the strategy with oral and leadership performance.

Shape a career that’s focused on healthcare customers, fit for the future, and grounded in a culture of trust and openness. Apply now via our online platform.

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*the male form is for simplification only and stands for the gender-neutral description of the profession.