Responsibilities
- Lead cross-functional teams through discovery, scoping, launch, and post-launch optimization
- Serve as the primary technical point of contact for clients
- Translate technical concepts into business-friendly language
- Liaise among account management, operations, and developer/engineering teams
- Guide projects through governance while balancing time, scope, and compliance
- Gather business, marketing, and technical requirements through discovery
- Design scalable data feeds, platform configurations, and automated campaign workflows
- Troubleshoot and resolve client data feed issues using documentation, platform tools, and peer expertise
- Develop project scoping and estimating guidelines
- Stay current on Braze updates, cross-channel marketing trends, and third-party integrations
- Identify recurring client request patterns and champion process or tooling improvements
- Create, document, and evangelize Braze best practices
- Mentor junior team members and provide constructive feedback
Requirements
- 3+ years of hands-on architecture experience with the Braze platform
- Demonstrated experience in cross-channel marketing (Email, Push, SMS, Web Push, In-App Messaging)
- Prior consulting or client-facing advisory experience
- Bachelor’s degree or equivalent professional experience
- Exceptional communication skills, including simplifying complex technical topics for non-technical stakeholders
- Track record of leading cross-functional teams without direct reporting authority
- Resourceful, solutions-oriented problem-solving approach
- High emotional intelligence and ability to navigate ambiguity, manage competing priorities, and maintain composure under pressure
- Growth mindset and commitment to continuous learning
- Ability to work flexibly to meet company and client needs, including possible office attendance
- Braze certification or equivalent platform credentials (nice to have)
- Experience with marketing automation platforms beyond Braze, such as Salesforce Marketing Cloud, Iterable, or Klaviyo (nice to have)
- Familiarity with data warehousing, API integrations, or BI/reporting tools commonly used alongside Braze (nice to have)
- Experience mentoring or managing technical consultants (nice to have)
Core Competencies
Demonstrates expertise in leading cross-functional teams and managing client relationships while leveraging the Braze platform for cross-channel marketing strategies. Proficient in translating technical concepts for non-technical stakeholders and optimizing project governance and workflows.
Highest-signal resume keywords
- Braze Platform Architecture
- Cross-Channel Marketing
- Client-Facing Advisory Experience
- Exceptional Communication Skills
- Mentoring Technical Consultants
ATS Optimization Keywords
Hard Skills
- Braze Platform
- Data Feed Design
- API Integrations
- Marketing Automation
- Project Scoping
- Troubleshooting
- Campaign Workflow Automation
- Data Warehousing
- BI/Reporting Tools
- Cross-Channel Marketing Strategies
Soft Skills
- Emotional Intelligence
- Problem-Solving
- Adaptability
- Team Leadership
- Communication
Certifications & Qualifications
Industry Keywords
- Cross-Functional Teams
- Client Relationship Management
- Governance
- Continuous Learning
- Process Improvement
Tools & Technologies
- Salesforce Marketing Cloud
- Iterable
- Klaviyo
- Platform Tools
- Documentation