Paid Media - Google Ads PPC Specialist (Berlin Based)

EnnovationHUB; Deutschland; Hybrid; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A fast-growing e-commerce retailer is looking for an experienced Google Ads specialist to manage and optimize high-budget online advertising campaigns. The ideal candidate will leverage data analysis and market insights to drive performance across our Google Ads portfolio. This role offers the opportunity to work in a dynamic, hybrid environment in Berlin, with an emphasis on teamwork, creativity, and a direct impact on the company's growth in global markets.

Leistungen

Direct impact on international e-commerce results

Significant ownership of ad budgets

Diverse international colleagues

Modern office with leisure spaces

Hybrid work setup

Qualifikationen

• 2+ years experience with Google Ads, focusing on Search and Shopping campaigns.
• Proficiency in Google Sheets with formulas and pivot tables.
• Experience with e-commerce marketing metrics such as ROAS, CPA, CVR.
• Familiarity with Google Analytics 4 and Google Tag Manager.
• Fluency in English, both written and spoken.

Aufgaben

• Strategically manage and scale Google Ads campaigns with a focus on performance.
• Lead A/B testing and optimization processes across various campaigns.
• Monitor and report on performance KPIs using Google Ads and internal tools.
• Provide strategic insights by analyzing industry trends and customer behavior.
• Incorporate AI and automation tools to enhance efficiency.
• Collaborate with design and product teams on UX and conversion rate improvements.

Kenntnisse

Google Ads

PPC advertising

Search Engine Marketing

Data analysis

Google Analytics 4

Tools

Google Sheets

Google Tag Manager

Jobbeschreibung

ennovationHUB is a fast-growing e-commerce retailer specializing in the home and living niche. From our WeWork office in downtown Berlin, we sell premium furniture through localized e-commerce websites in the US, UK, and EU.

We are looking for an experienced Google Ads specialist to join our marketing department, to work alongside our performance marketing specialists. This is a data-driven role perfect for someone experienced in PPC and Search Engine Marketing, campaign management and performance analysis.

Core Responsibilities

• Campaign Strategy & Scaling: Strategically manage and scale our high-budget Google Ads portfolio (mid-seven figures annually), focusing heavily on Search, Shopping, Performance Max (Pmax), and Demand Gen campaigns.

• A/B Testing & Optimization: Lead the development and execution of various testing processes across campaigns, bidding strategies, and audience segmentation to maximize ROI.

• Performance Ownership: Actively own, monitor, and report on performance KPIs using both Google Ads and internal BI tools, translating complex data into clear, actionable growth strategies.

• Strategic Market Insights: Go beyond platform management by monitoring broader industry trends, competitive landscapes, and evolving customer behavior to identify new opportunities.

• Automation & Efficiency: Include AI and automation tools into daily workflows to significantly reduce manual effort, increase operational efficiency, and focus on high-leverage strategic tasks.

• Funnel Enhancement: Proactively collaborate with design and product teams to recommend UX and conversion rate improvements, ensuring recommendations are supported by data and tangible performance insights.

Qualifications

• 2+ years of experience with Google Ads, including Search and Shopping campaigns (Ecom will be considered as a bonus)

• Proficiency in Google Sheets (formulas, pivot tables)

• Experience with e-commerce marketing metrics: ROAS, CPA, CVR and other

• Familiarity with Google Analytics 4 and Google Tag Manager

• Fluency in English, both written and spoken

Benefits

• A role where your work will have a direct impact on the results of an international e-commerce company

• Ownership of paid media channels across diverse global markets with significant ad budgets

• You will have diverse and international colleagues, in a culture that values proactivity, teamwork, analytical thinking and creativity

• You will work in a modern Berlin WeWork office with standing desks leisure spaces, and surprise sweet days

• Hybrid work setup: in-office Monday through Thursday, with Fridays remote

We welcome the candidates of different walks of life and political and other beliefs and characteristics, as long as they contribute to our culture and get the job done.

If you’re an expert in performance marketing, PPC advertising, and campaign data analysis, and want to work in a fast-paced, growth-focused e-commerce environment, we encourage you to apply today. Applications are reviewed on a rolling basis.