Marketing Manager – Events

Jobtailor; Deutschland; Remote; EUR 70.000 - 110.000; Vollzeit

Zusammenfassung

Jobtailor in Germany is seeking an experienced Event Marketing Manager to drive B2B events from concept to execution. You will partner with Marketing, Sales, Research, Sponsorship, and external vendors to define objectives, budgets, timelines, and KPIs.

The role emphasizes hands-on budget management, stakeholder coordination, post-event analysis, and travel across APAC as needed; strong English communication is essential.

Qualifikationen

• BA/BS degree or equivalent experience.
• 8+ years of event marketing/management experience, preferably within B2B environments.
• Proven track record managing and executing successful events from inception to completion, on time and within budget.
• Outstanding organisational skills with a keen eye for detail, managing multiple events simultaneously.
• Strong relationship-building skills and ability to collaborate with agencies, cross-functional teams, and vendors.

Aufgaben

• Define event objectives, scope, deliverables, and KPIs with stakeholders.
• Develop and monitor event budgets for cost efficiency.
• Liaise with agencies, vendors, and partners.
• Coordinate cross-functional teams for content, audience acquisition, logistics, speaker management, venue sourcing, and on-site execution.
• Act as PMO for events, managing timelines, deliverables, communications, and risks.
• Analyze post-event performance and provide actionable recommendations.

Kenntnisse

Event Marketing Management

Budget Management

Stakeholder Collaboration

KPI Analysis

B2B Event Strategy

Ausbildung

BA/BS Degree

Tools

Vendor Management

Audience Acquisition

Technical Production

On-Site Execution

Jobbeschreibung

• Collaborate with internal teams and external stakeholders to define event objectives, scope, deliverables, and KPIs
• Develop, manage, and monitor event budgets for cost efficiency and adherence to approved resources
• Serve as the primary liaison for event agencies, vendors, and partners
• Provide clear briefs and oversee quality execution
• Coordinate with Marketing, Sales, Research, Sponsorship, and other stakeholders across content, audience acquisition, logistics, speaker management, venue sourcing, vendor coordination, AV and technical production, marketing and promotion, and on-site execution
• Act as the Project Management Office (PMO) for events, managing timelines, deliverables, communications, and risks
• Compile post-event reports analysing performance against KPIs and provide actionable recommendations
• Drive regional B2B event strategy and execution for a technology client to amplify brand presence and accelerate business growth

Requirements

• BA/BS degree or equivalent experience
• 8+ years of event marketing or management experience, preferably within B2B environments
• Proven track record managing and executing successful events from inception to completion, on time and within budget
• Outstanding organisational skills with a keen eye for detail, managing multiple events simultaneously
• Strong relationship-building skills and ability to collaborate with agencies, cross-functional teams, and vendors
• Experience managing regional or international events is a plus
• Willingness to travel across APAC as required
• Outcome-driven approach focused on delivering high-quality results aligned with business objectives
• Exceptional verbal and written English communication and presentation skills

Core Competencies

Demonstrates expertise in event marketing and management, with a strong focus on budget management, stakeholder collaboration, and performance analysis. Proven ability to execute B2B events that align with business objectives and enhance brand presence.

Highest-signal resume keywords

• Event Marketing Management
• Budget Management
• Stakeholder Collaboration
• KPI Analysis
• B2B Event Strategy

Hard Skills

• Event Planning
• Project Management
• Performance Analysis
• Logistics Coordination
• Vendor Management
• Audience Acquisition
• Technical Production
• On-Site Execution
• Quality Control
• Timeline Management

Soft Skills

• Organizational Skills
• Relationship Building
• Communication Skills
• Detail Orientation
• Collaboration

Certifications & Qualifications

• BA/BS Degree

Industry Keywords

• B2B Environments
• Event Agencies
• Cross-Functional Teams
• APAC Travel
• Brand Presence