Marketing Lead

Accelerate Tomorrow; Berlin; On-site; EUR 60,000 - 90,000; Full time

Job summary

Accelerate Tomorrow is seeking a growth marketing professional to own the marketing and demand generation strategy for its AI transformation event in Berlin. You will drive delegate, sponsor, partner, and speaker acquisition and build multi-channel campaigns to attract C-level and tech leaders.

You will manage the full attendee funnel from awareness to registration, optimize campaigns for performance, and lead a small team of 2–3. Fluency in English required; German strongly preferred.

Qualifications

• 3+ years in growth or demand generation for B2B events.
• Proven track record of growing event registrations.
• Strong paid, email/CRM and organic acquisition experience.
• Experience owning the full attendee funnel, from awareness to registration.
• Strong understanding of campaign performance metrics.
• Hands-on with HubSpot, LinkedIn Campaign Manager, Google Ads, Meta Ads and GA44.
• Excellent English (C1+); native-level German strongly preferred.

Responsibilities

• Own the marketing and demand generation strategy.
• Drive delegate, sponsor, partner, and speaker acquisition.
• Build and run multi-channel marketing campaigns.
• Create demand around ATS, its speakers, partners, and content.
• Own the marketing funnel and conversion.
• Track performance and scale what works.
• Build and lead a team of 2-3.

Skills

Growth marketing

B2B events

Demand generation

Campaign management

Analytics & metrics

HubSpot

LinkedIn Ads

Google Ads

Meta Ads

GA4

English

German

Tools

HubSpot

LinkedIn Ads

Google Ads

Meta Ads

GA4

Job description

AI is creating one of the biggest shifts in business in decades. Accelerate Tomorrow is where the leaders driving that shift come together. ATS 2027 will bring 2,000+ decision makers from 1,000+ companies, 200+ speakers, and leading AI companies to Berlin.

Your Mission

Build the audience and market presence of Accelerate Tomorrow. You will own how we reach, engage and convert senior business and technology leaders into attendees, while helping establish ATS as one of Europe's leading executive events for AI transformation.

You will combine strategy with execution: deciding where we focus, launching campaigns yourself, measuring what works and continuously improving how ATS grows.

What You'll do

• Own the marketing and demand generation strategy
• Drive delegate, sponsor, partner, and speaker acquisition
• Build and run multi-channel marketing campaigns
• Create demand around ATS, its speakers, partners, and content
• Own the marketing funnel and conversion
• Track performance and scale what works
• Build and lead a team of 2-3.

What You Bring

• 3+ years in growth or demand generation for B2B events / conferences
• Proven track record of growing event registrations and attendance
• Strong paid, email/CRM and organic acquisition experience
• Experience owning the full attendee funnel, from awareness to registration
• Strong understanding of campaign performance, conversion and acquisition metrics
• Hands-on with HubSpot, LinkedIn Campaign Manager, Google Ads, Meta Ads and GA44
• Excellent English (C1+); native-level German strongly preferred

Why Accelerate Tomorrow?

• Build the marketing engine behind Germany's leading executive event for AI transformation at scale.
• Shape the positioning, audience strategy and growth channels while ATS is still early enough for your ideas to have a major impact.
• Market to C-level executives, technology leaders and some of the world's leading AI companies.
• Work closely with leadership and directly influence how ATS grows in 2027 and beyond.
• Strong performance can lead to significantly broader marketing and leadership responsibility.