Marketing & Growth Manager B2B SaaS (m/f/d)

Certivity; München; Vor Ort; EUR 70.000 - 100.000; Vollzeit

Benefits dieser Stelle

26+4 vacation days per year

30 days of workation per year

Flexible working hours

Unlimited access to fitness courses

Access to educational videos on Udemy

Udemy access

Zusammenfassung

A RegTech startup in Munich is seeking a Marketing & Growth Manager (m/f/d) to drive growth initiatives across demand generation, brand, and product marketing. This mid-senior role requires 2–5 years of experience in similar settings, strong analytical skills, and fluency in both German and English. You will own strategic marketing initiatives, build relationships with industry experts, and manage key partnerships to position the company as a leading AI-powered compliance platform.

Qualifikationen

• 2–5 years of experience in Marketing or similar roles in startup or B2B SaaS.
• Proven track record in designing campaigns and scaling marketing activities.
• Strong analytical skills with ability to interpret data.
• Experience collaborating with customers or partners and communicating between technical and non‑technical stakeholders.
• Strong communication in German (C1) and English (C1) with excellent written and interpersonal skills.
• Readiness to travel to attend trade fairs and represent the company.

Aufgaben

• Lead marketing operations and initiatives to maximize pipeline conversion.
• Define and execute inbound marketing strategy to increase revenue.
• Build relationships with customers and industry experts.
• Manage partnerships for co-marketing initiatives.
• Build the Certivity Brand: position as thought leader in AI-driven product compliance; craft narrative around regulatory intelligence and cost-efficient compliance.

Kenntnisse

Marketing

Growth

Performance Marketing

Business Development

Analytical skills

Communication in German (C1)

Communication in English (C1)

Jobbeschreibung

Join to apply for the Marketing & Growth Manager B2B SaaS (m/f/d) role at Certivity

Base pay range

• This range is provided by Certivity. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

About The Job

Join Certivity at a defining moment of market expansion and deep product innovation. As our Marketing & Growth Manager, you’ll be instrumental in driving Certivity’s position as the leading AI-powered platform for product compliance in highly regulated industries like automotive, defense, and industrial machinery.

Your mission

In this role, you'll own and execute strategic marketing initiatives across demand generation, brand, and product marketing. Your work will directly fuel our sales pipeline, shape our voice in the compliance tech ecosystem, and unlock new verticals and geographies. This is a high-impact role, reporting directly to CEO, where your strategic thinking and hands‑on execution will enable us to scale to category leadership. This is an exciting opportunity to join a new team with future growth opportunities.

What You Will Do

• Lead Core GTM & Marketing Operations: Take full ownership of key growth channels such as creating content & website, campaigns, events, and digital marketing and leverage high‑impact initiatives such as webinars, and events. You’ll build scalable, measurable marketing processes and ensure tight alignment between marketing and sales to maximize pipeline conversion.
• Define & Execute Inbound Strategy: Own and evolve Certivity’s inbound marketing approach to support our goal of raising inbound‑driven revenue. From SEO to thought leadership to community building, you’ll craft and execute campaigns that attract, educate, and convert high‑quality leads. You’ll monitor performance metrics and translate insights into action.
• Build Relationships: Position our customers and industry experts as the heroes of the Certivity story. You’ll help nurture our growing ecosystem driving customer‑led storytelling, testimonials, and references while serving as the connective tissue between GTM, Sales, and Customer Experience teams.
• Manage Strategic Ecosystem Partnerships: Take ownership of Certivity’s relationships with toolchain and integration partners like Jama, PTC, Siemens, and others. You'll drive co‑marketing initiatives, identify joint GTM opportunities, and ensure that Certivity is positioned as a value‑adding partner across the compliance and engineering tooling ecosystem.
• Build the Certivity Brand: Position Certivity as the thought leader in AI‑driven product compliance. You’ll shape our narrative around regulatory intelligence, future‑proof engineering, and cost‑efficient compliance operations, especially in verticals where trust, expertise, and differentiation are critical. Your work will help build a vibrant, respected, and trusted brand.

Your profile

• 2–5 years of experience in Marketing, Growth, Performance Marketing, Business Development, or similar roles — ideally in a startup, B2B SaaS, or highly dynamic environment.
• Track record in designing campaigns, running experiments, and scaling marketing activities.
• Strong analytical skills with the ability to interpret data, understand funnel metrics, and make informed decisions.
• Experience collaborating with customers or partners and communicating between technical and non‑technical stakeholders.
• Strong communication in German (C1) and English (C1) with excellent written and interpersonal skills.
• Readiness to travel to attend trade fairs and represent the company.

Why us?

• A vibrant in‑office culture in a beautiful office in Munich (mandatory presence at least 2‑3 days/week).
• Flexible working hours.
• 26+ 4 vacation days per year (4 fixed “company rest days”).
• 30 days of “workation” per year, within the EU and selected countries.
• High autonomy and flat hierarchies.
• EGYM Wellpass for unlimited access to fitness courses and gyms.
• Udemy access for educational videos.

Certivity is an equal opportunities employer. We are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, marital status, disability, or gender identity. Please do not submit personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, data concerning your health, or data concerning your sexual orientation.

About Us

Certivity is a Munich‑based RegTech startup using AI to turn global regulatory complexity into clear, structured, and actionable compliance intelligence. Our SaaS platform automatically gathers and analyzes regulatory data worldwide, enabling engineering and compliance teams to work faster and more confidently.

Our international team of 70+ experts supports over 15,000 users in 10 countries. While we are strongly established in the automotive sector, we are now expanding into new industries with high regulatory demands.

At Certivity, you will play a key role in driving this expansion helping new clients understand the value of our technology and directly shaping our growth in new markets.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing

Industries

Software Development

Referrals increase your chances of interviewing at Certivity by 2x.

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.