Senior Marketing Operations Manager (m/f/d)

tec4U-Solutions GmbH; Saarbrücken; Hybrid; EUR 90,000 - 130,000; Full time

Benefits offered by this job

Performance-based compensation

Supplemental health insurance

Flat hierarchies and fast decisions

Development opportunities

Job summary

tec4U-Solutions GmbH in Saarbrücken seeks a Senior Marketing Operations Manager to own and optimize the marketing engine for a compliance platform. You will lead HubSpot implementation, data hygiene, and AI-assisted workflows while shaping outbound demand in the DACH market.

You will design lifecycle stages, lead scoring, and routing with sales, build multi-channel campaigns, and drive attribution reporting used by leadership. Remote-friendly with present days in Saarbrücken.

Qualifications

• 5+ years in B2B marketing operations in a growth or scale-up.
• Hands-on HubSpot with workflows, lifecycle, scoring, integrations and reporting.
• Experience building attribution and reporting from near zero.
• Proven outbound sequencing into a multi-stakeholder buying centre.
• Experience with AI tooling in go-to-market contexts.
• Business-level German and English; able to discuss regulated, technical topics.

Responsibilities

• Own and implement a marketing automation engine end-to-end (HubSpot).
• Introduce AI-assisted workflows across research, personalisation and content ops.
• Design and scale outbound motion into the DACH compliance buying centre.
• Plan, execute and monitor C-level outbound campaigns in enterprise sales.
• Define lifecycle stages, lead scoring and routing with sales.
• Build campaign and nurture infrastructure for rapid, legislation-triggered campaigns.
• Own source tracking, attribution and reporting used by leadership.
• Generate customer reviews on software platforms and manage webinar tools.

Skills

HubSpot workflows

Lifecycle marketing

Lead scoring

Attribution reporting

Outbound sequencing

Data hygiene

AI tooling in GTM

Tools

HubSpot

Webinar tool

Job description

Job Opportunity: Senior Marketing Operations Manager (m/f/d)

tec4U-Solutions GmbH is one of the leading providers of solutions for meeting product- and company-related sustainability requirements, based in Saarbrücken. We offer data services, software, consulting, and training for manufacturing companies and retailers.

We advise and support companies in meeting legal and customer-specific requirements in the areas of material compliance and sustainability. With our products and services, we help companies meet these requirements and environmental regulations and develop sustainable and substance-free products.

For our tec4U teams, we are looking for employees who are creative and professional, enjoy learning new things, and ensure our customers’ satisfaction through their high standards of quality. To strengthen our team, we are currently seeking one Senior Marketing Operations Manager (m/f/d) full time

The role

You will build the marketing engine behind a compliance platform that already creates more demand than it can measure. You own the systems, the data and the processes. We also want you to challenge how we go to market, not simply support it.

What you’ll own

• Implement and own an Marketing automation tool end to end (for example Hubspot): architecture, workflows, integrations and data hygiene.
• Introduce AI-assisted workflows across research, personalisation and content operations.
• Design and scale an outbound motion into the DACH compliance buying centre.
• Independently planning, executing, and monitoring C-level outbound campaigns in enterprise sales
• Define lifecycle stages, lead scoring and routing with sales, so MQL means something.
• Build campaign and nurture infrastructure, so a legislation-triggered campaign ships in days.
• Own source tracking, attribution, and the reporting leadership actually uses.
• Generating customer and user reviews on software review platforms such as OMR Reviews, Capterra, Gartner Peer Insights, etc.
• Implement and manage webinar tool for lead generation campaigns

What you bring

• 5+ years in B2B marketing operations, with at least two as the primary operations owner in a growth-stage or scale-up business.
• Deep, hands-on HubSpot skill: workflows, lifecycle, scoring, integrations and reporting. Marketing Hub certification, or the willingness to earn it early.
• A track record of building attribution and reporting from close to nothing.
• Experience running outbound sequencing into a buying centre with several stakeholders.
• Current, practical use of AI tooling in a go-to-market context. Output, not curiosity.
• German and English at business level, and comfort with regulated, technical subject matter.
• The confidence to tell a founder-led team what is not working, with the evidence behind it.

What We Offer You

• An exceptionally exciting scope of responsibilities with national and international clients
• Performance-based compensation and other attractive benefits, such as supplemental health insurance
• An open, constructive culture of dialogue with flat hierarchies and short decision-making paths
• Thorough and practical onboarding, along with opportunities for both professional and personal development
• We are open to remote workers (with agreed presence days in Saarbruecken from time to time) as what matters is talent not location