- Directly manage a team of paid search experts
- Lead and develop 4–5 Paid Search Managers and Associate Directors through strategic guidance, coaching, and professional development
- Oversee an enterprise Paid Search client portfolio, ensuring execution, retention, growth, innovation, and strategic alignment
- Drive integrated, data-informed Paid Search strategies aligned with client objectives and digital marketing goals
- Serve as a senior strategic partner across client relationships, overseeing recommendations, deliverables, escalations, and growth opportunities
- Partner with Client Services, Paid Media leadership, and channel teams on account growth, operational efficiency, and integrated media strategies
- Establish testing frameworks, innovation roadmaps, and thought leadership initiatives
- Ensure quality assurance, operational excellence, and adherence to department processes
- Support onboarding and mentorship across the Paid Search team
- Contribute to department operations, resource management, process improvements, and strategic initiatives
- Advise Paid Search leadership on account opportunities, business risks, team insights, and recommendations
- Support new business through audits, pitches, and strategic recommendations
- Maintain expertise across Paid Search, Paid Social, SEO, Content Marketing, Programmatic, and Email Marketing
- Directly manage select high-profile accounts and test and scale new strategies
- Lead on AI and the evolution of search, collaborating with SEO on holistic search strategies
Requirements
- 7+ years of experience working in paid media advertising, including media planning/buying in paid search within an agency/client environment
- 2+ years of prior staff management experience with development and mentoring experience
- Ability to navigate difficult personnel situations and conflicts
- Extensive experience developing, optimizing, analyzing, and reporting on paid search campaigns
- Experience with data analytical tools such as Google Analytics
- Strong working experience in Google Suite, Excel, and Asana
- Experience creating paid search customer acquisition campaigns for diverse clients and verticals; multi-location and lead generation preferred
- Excellent oral, written, and interpersonal skills
- Ability to identify and respond to situations quickly
- Boardroom leadership and ability to command a room remotely and lead a team
- Maturity and professionalism appropriate for the size and scale of the teams and accounts managed
- Must be authorized to work in the United States; position is not eligible for immigration sponsorship
Core Competencies
Demonstrates extensive expertise in managing paid search strategies and teams, with a strong focus on client relationship management, operational excellence, and data-driven decision-making. Proven ability to lead, mentor, and develop talent while driving innovative solutions in a fast-paced environment.
Highest-signal resume keywords
- Paid Media Advertising
- Team Management
- Data Analysis
- Google Analytics
- Client Relationship Management
ATS Optimization Keywords
Hard Skills
- Paid Search Campaign Development
- Campaign Optimization
- Reporting and Analysis
- Customer Acquisition Strategies
- Multi-Location Campaigns
Soft Skills
- Interpersonal Skills
- Conflict Resolution
- Leadership
- Communication Skills
- Professionalism
Industry Keywords
- Digital Marketing
- SEO
- Content Marketing
- Programmatic Advertising
- Email Marketing
Tools & Technologies