Brand Manager for Growe Talents

Growe; Deutschland; Vor Ort; EUR 40.000 - 60.000; Vollzeit

Zusammenfassung

A dynamic marketing agency in Germany is seeking a brand marketing professional with 2–3+ years of experience to develop branding strategies and manage social media channels. The successful candidate will possess strong communication skills and creativity, as well as experience in digital marketing. Responsibilities include planning digital content and managing brand assets. This role offers a collaborative environment aligned with core values of teamwork and adaptability.

Qualifikationen

• 2–3+ years of experience in brand marketing, digital marketing, or content strategy.
• Proven experience managing LinkedIn and Instagram accounts.
• Strong written communication skills in English at a fluent/business level.

Aufgaben

• Develop and execute brand strategy across all channels.
• Build case studies and candidate stories.
• Manage social media presence on LinkedIn and Instagram.
• Plan and create digital content including videos and posts.

Kenntnisse

Brand marketing

Digital marketing

Content strategy

Social media management

English communication

Creativity

Proactivity

Tools

Canva

Figma

Jobbeschreibung

Growe welcomes those who are excited to:

Develop and execute a consistent brand strategy, voice, and visual identity across all channels;

Build and package case studies, candidate stories, and internal milestones into strong brand assets;

Manage social media presence (LinkedIn, Instagram, and later potentially TikTok/YouTube);

Plan, create, and publish digital content, including posts, stories, carousels, and short videos;

Collaborate with external creators, designers, and editors to produce high-quality content;

Plan and manage paid digital campaigns and community engagement initiatives;

Shape the brand narrative through storytelling, highlighting team culture, values, and achievements;

Prepare branding and creative materials for hiring events, job fairs, and networking activities;

Manage event promotion campaigns and produce post-event content recaps;

Support PR and partnership efforts, including media outreach, interviews, podcasts, and industry collaborations;

Coordinate speaking opportunities and public appearances;

Monitor and analyze KPIs related to social media, content performance, brand awareness;

Present regular performance reports and strategic insights to the leadership team;

Continuously test, optimize, and improve marketing initiatives to maximize impact.

We need your professional experience:

• 2–3+ years of experience in brand marketing, digital marketing, or content strategy;
• Proven experience managing LinkedIn and Instagram accounts for a company or personal brand;
• Strong written communication skills in English (fluent/business level);
• Solid understanding of digital content formats and content-creation workflows;
• Basic proficiency in Canva, Figma, or similar tools (or ability to manage creative freelancers);
• Project-ownership mindset — ability to take ideas from concept to execution;
• Experience in recruitment, HR, or iGaming industries (nice to have);
• Previous involvement in employer-branding campaigns or hiring marketing (nice to have);
• PR or community-building experience (nice to have);
• Skills in video content creation: shorts, reels, interviews, etc. (nice to have).

We appreciate if you have those personal features:

• Proactivity and creativity;

High level of communication skills.

We are seeking those who align with our core values:

GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.