Sales Manager - Latam

Hai Robotics; Chile; Remote; CLP 88,063,000 - 146,771,000; Full time

Job summary

Hai Robotics seeks a commercially driven, technically knowledgeable Sales Manager to grow our business across Latin America. The role combines direct enterprise sales with developing and managing systems integrators, distributors, and other partners across LATAM.

You will own opportunities from prospecting through proposal development, negotiations, and contract execution, while pursuing long-term account growth. Travel across LATAM is required.

Qualifications

• Bachelor’s degree in Business, Engineering, Industrial Automation, Supply Chain, or related field.
• Minimum of five years of sales or business development experience in warehouse automation, robotics, intralogistics, or related industries.
• Proven success selling and closing complex automation solutions within LATAM.
• Experience managing channel partnerships with systems integrators, distributors, or other commercial partners.
• Fluency in English and Spanish; Portuguese proficiency is a plus.

Responsibilities

• Develop and execute regional sales strategies to grow Hai Robotics’ LATAM market presence.
• Identify, qualify, develop, and close new business opportunities with enterprise customers and through channel partners.
• Own assigned direct and partner sales targets, building a qualified pipeline that supports sustained growth.
• Lead complex sales cycles, including discovery, opportunity qualification, solution coordination, proposal development, pricing, negotiations, and contract execution.
• Monitor market trends, competitive activity, and customer needs to identify growth opportunities and provide actionable insights to leadership.
• Maintain accurate account information, opportunity records, sales forecasts, and next steps in the company’s CRM.
• Identify and develop strategic accounts with opportunities for significant, long-term growth across multiple facilities, countries, or business units.
• Create and execute account plans that define customer priorities, key stakeholders, competitive positioning, and opportunities for expansion.
• Build relationships with executive sponsors and operational, engineering, procurement, and financial decision-makers.
• Lead customer discovery discussions to understand warehouse operations, business objectives, operational challenges, and investment priorities.
• Collaborate with solutions engineering teams to develop tailored automation proposals and compelling business cases demonstrating ROI, payback, throughput, capacity, and productivity improvements.
• Pursue repeat business and additional deployments in collaboration with delivery and service teams.
• Identify, evaluate, recruit, onboard, and develop systems integrators, distributors, and other strategic partners across LATAM.
• Establish joint business plans with key partners, including target accounts, sales objectives, pipeline expectations, and market development activities.
• Lead joint selling efforts with partners, including prospecting, customer meetings, presentations, proposals, and negotiations.
• Coordinate partner training and sales enablement to strengthen partners’ ability to position and sell Hai Robotics solutions.
• Conduct regular partner pipeline and performance reviews, identify gaps, and implement actions to improve results.
• Coordinate account ownership, deal registration, and customer engagement across direct and partner channels in accordance with company guidelines.
• Travel up to 50% / within LATAM Domestic, but with some international travel.

Skills

Fluent English

Fluent Spanish

Sales leadership

Strategic selling

Channel partnerships

CRM experience

Presentation skills

Travel willingness

Education

Bachelor’s degree in Business/Engineering/Automation/Supply Chain

Tools

CRM systems

Job description

About Hai Robotics

Hai Robotics is revolutionizing warehouse automation with intelligent robotics systems that deliver true customer value based on a unique combination of scalable standards with customer specific customization. Our mission is to empower fulfillment operations with cutting-edge technology and an obsessive customer focus.

Job Summary

The CEO of the Americas has a bold vision to transform the robotics industry across the region by rallying the AMER team around a mission rooted in customer obsession—not just robotic functionality. At Hai Robotics, success begins with understanding our customers’ challenges and delivering innovative automation solutions that drive measurable impact.

Hai Robotics is seeking a commercially driven, technically knowledgeable Sales Manager to grow our business across Latin America through strategic account sales and channel partnerships. This role combines direct sales to enterprise customers with the development and management of systems integrators, distributors, and other strategic partners.

The Sales Manager will identify and close complex warehouse automation opportunities, build executive-level customer relationships, and develop partnerships that expand our regional reach. This individual will own opportunities from initial prospecting and qualification through proposal development, commercial negotiations, and contract execution, while pursuing opportunities for long-term account growth.

Success at Hai Robotics begins with understanding our customers’ challenges and delivering innovative automation solutions that create measurable business impact. Working closely with solutions engineering, delivery, service, and leadership teams, the Sales Manager will connect customer needs with the right solutions and help position Hai Robotics as a trusted automation partner across LATAM.

Hai Robotics offers the energy of a start-up with the scale and ambition of a global robotics leader. You will join a team that believes in customer obsession, innovation, partnership, and exceptional service—and embraces our spirit of “Work Hard, Have Fun, Make History.”

Essential Duties and Responsibilities

Regional Sales and Business Development

Develop and execute regional sales strategies to achieve assigned sales targets and expand Hai Robotics’ market presence across LATAM.

Identify, qualify, develop, and close new business opportunities with enterprise customers and through channel partners.

Own assigned direct and partner sales targets, building a qualified pipeline that supports sustained growth.

Lead complex sales cycles, including discovery, opportunity qualification, solution coordination, proposal development, pricing, commercial negotiations, and contract execution.

Monitor market trends, competitive activity, and customer needs to identify growth opportunities and provide actionable insights to leadership.

Maintain accurate account information, opportunity records, sales forecasts, and next steps in the company’s CRM.

Strategic Account Sales

Identify and develop strategic accounts with opportunities for significant, long-term growth across multiple facilities, countries, or business units.

Create and execute account plans that define customer priorities, key stakeholders, competitive positioning, and opportunities for expansion.

Build relationships with executive sponsors and operational, engineering, procurement, and financial decision-makers.

Lead customer discovery discussions to understand warehouse operations, business objectives, operational challenges, and investment priorities.

Collaborate with solutions engineering teams to develop tailored automation proposals and compelling business cases demonstrating ROI, payback, throughput, capacity, and productivity improvements.

Pursue repeat business and additional deployments in collaboration with delivery and service teams.

Partner and Channel Sales

Identify, evaluate, recruit, onboard, and develop systems integrators, distributors, and other strategic partners across LATAM.

Establish joint business plans with key partners, including target accounts, sales objectives, pipeline expectations, and market development activities.

Lead joint selling efforts with partners, including prospecting, customer meetings, presentations, proposals, and negotiations.

Coordinate partner training and sales enablement to strengthen partners’ ability to position and sell Hai Robotics solutions.

Conduct regular partner pipeline and performance reviews, identify gaps, and implement actions to improve results.

Coordinate account ownership, deal registration, and customer engagement across direct and partner channels in accordance with company guidelines.

Customer Engagement and Cross-Functional Collaboration

Serve as a trusted commercial advisor to customers and partners, connecting their operational needs with appropriate automation solutions.

Deliver customer presentations and coordinate product demonstrations, site visits, and solution workshops with technical teams.

Partner with solutions engineering, delivery, service, finance, and leadership to ensure proposals are commercially sound and operationally achievable.

Ensure a thorough handoff to delivery and service teams, documenting solution scope, commercial terms, customer commitments, acceptance criteria, and implementation expectations.

Represent Hai Robotics at industry events, trade shows, partner meetings, and other business development activities.

Travel frequently throughout LATAM, with additional regional and international travel as business needs require.

Required Experience

Bachelor’s degree in Business, Engineering, Industrial Automation, Supply Chain, or a related field; equivalent relevant experience will also be considered.

Minimum of five years of sales or business development experience in warehouse automation, robotics, intralogistics, material handling, or related industries.

Demonstrated success selling and closing complex automation solutions within LATAM markets.

Proven track record achieving sales targets and managing opportunities from prospecting through contract execution.

Experience developing and managing channel partnerships with systems integrators, distributors, or other commercial partners.

Experience winning and expanding strategic enterprise accounts involving multiple stakeholders, facilities, or countries.

Strong understanding of warehouse operations, automation technologies, and robotic solutions, including AGV, AMR, or ACR systems.

Ability to translate technical capabilities into clear business value and collaborate on customer ROI and investment proposals.

Strong commercial judgment and experience with pricing, proposal development, and contract negotiations.

Excellent communication, presentation, relationship-building, and stakeholder management skills.

Experience using CRM tools for account planning, pipeline management, and sales forecasting.

Fluency in English and Spanish required; Portuguese proficiency is a plus.

Willingness and ability to travel frequently throughout LATAM and internationally as needed.

Work Environment and Physical Requirements

Travel up to 50% / within LATAM Domestic, but with some international travel