Spécialiste CRO

Experimentation Jobs; Montreal; On-site; CAD 65,000 - 100,000; Full time

Job summary

National Bank is seeking a Spécialiste CRO to optimize online conversions by identifying friction points in user journeys on information sites and designing A/B and multivariate tests.

You will analyze behavioral data from Adobe Analytics and heatmaps, run tests, interpret results, and collaborate with cross-functional teams to turn insights into actionable improvements that boost digital performance.

Qualifications

• As CRO specialist, identify friction points in user journeys on informational sites.
• Design and run A/B and multivariate tests to maximize conversions.
• Analyze behavioral data to uncover optimization opportunities.

Responsibilities

• Identify friction points in user journeys on informational sites.
• Design and execute tests (A/B and multivariate).
• Analyze results and share insights with cross-functional teams.

Skills

CRO

A/B testing

Data analysis

User experience

Tools

Adobe Analytics

Heatmaps

Job description

Why Here?

National Bank stands out as a human-sized bank known for its boldness, entrepreneurial culture and passion for people, existing to create positive impact in lives. Within the Digital and Commercialization sector, 280 specialists work in an agile way to seize opportunities and stay at the technological forefront. The role sits in a team of eight colleagues who stand out for data-based decisions, strategic input and collaboration.

What Will You Do?

As a Spécialiste CRO at National Bank, you will identify friction points in user journeys on informational sites and design A/B and multivariate tests to maximize online conversions. You will analyze behavioral data from tools such as Adobe Analytics and heatmaps to uncover optimization opportunities. Additionally, you will execute tests, analyze results to extract learnings and collaborate with cross-functional teams to share insights.