Remote Paid Media Manager – Multifamily Growth

Blacksmith Agency LLC; Canada; Remote; CAD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager, Multifamily. You will own paid media for a book of multifamily clients, shaping targeting, budgets, roadmaps, and client storytelling.

You act as the strategic voice in client conversations. Ideal candidates bring 3+ years in Google Ads and Meta, a proven ROAS/CPA track record, agency experience, and strong English communication with US clients; multifamily experience is a plus.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns.
• Experience moving ROAS, CPA or pipeline metrics.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or multi-location businesses is a strong plus.

Responsibilities

• Own paid media for multifamily clients across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Set up and trust conversion tracking: GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps and explain numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Campaign management

ROAS optimization

Agency experience

Clear English communication

Tools

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

GA4

Tag Manager

Job description

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager, Multifamily. You will own paid media for a book of multifamily clients, shaping targeting, budgets, roadmaps, and client storytelling.

You act as the strategic voice in client conversations. Ideal candidates bring 3+ years in Google Ads and Meta, a proven ROAS/CPA track record, agency experience, and strong English communication with US clients; multifamily experience is a plus.