Regional ABM & Demand Gen Manager, SaaS

EcoOnline; Toronto; On-site; CAD 70,000 - 100,000; Full time

Benefits offered by this job

Generous Paid Time Off

Extended Parental Leave

Robust Health Coverage

Accelerated Learning Paths

Team Wellness Initiatives

Company-wide Events

Employee Resource Groups

Recognition awards

Job summary

EcoOnline is seeking a revenue-focused regional marketing professional to lead ABM-driven demand generation programs and multi-channel campaigns that engage high-priority accounts. You will collaborate with Sales, Product Marketing, RevOps, and Global Marketing to generate quality leads and build a measurable sales pipeline.

The role emphasizes end-to-end program execution, campaign performance optimization, and regional alignment with quarterly priorities, delivering strong ROI and stakeholder

Qualifications

• 3–6 years of B2B SaaS marketing experience.
• Experience in account based marketing, demand generation, and campaign management.
• Strong project management skills.
• Experience executing end-to-end regional marketing programs.
• Strong understanding of pipeline generation, campaign performance and marketing ROI.
• Comfortable working across Enterprise & Mid-Market segments and partnering with Sales Leadership.

Responsibilities

• Plan and execute integrated regional marketing campaigns to meet regional pipeline goals.
• Coordinate launches across digital, content, events and sales enablement.
• Partner with Product Marketing to regionalize global launches and messaging.

Skills

ABM campaigns

Demand generation

Campaign management

Project management

Written & verbal communication

HubSpot & Salesforce

Education

Bachelor's degree in marketing or related field

Tools

HubSpot

Salesforce

Job description

EcoOnline is seeking a revenue-focused regional marketing professional to lead ABM-driven demand generation programs and multi-channel campaigns that engage high-priority accounts. You will collaborate with Sales, Product Marketing, RevOps, and Global Marketing to generate quality leads and build a measurable sales pipeline.

The role emphasizes end-to-end program execution, campaign performance optimization, and regional alignment with quarterly priorities, delivering strong ROI and stakeholder