Digital Advertising Manager (Remote, Halifax)

Blacksmith Agency; Halifax; Remoto; CAD 75.000 - 120.000; Tempo pieno

Descrizione del lavoro

Blacksmith Agency is seeking a Digital Advertising Manager to own paid media for a book of B2B and growing-brand clients. You will own targeting, budgets, roadmaps and the narrative when clients ask why.

You will manage Google Ads and Meta campaigns, optimize ROAS and CPA, work across multiple clients in an agency setting, and communicate clearly on live calls with US-based clients.

Competenze

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvement track record.
• Experience managing multiple clients in an agency.
• Fluent spoken English with US clients on live calls.

Mansioni

• Own paid media for B2B and growing-brand clients.
• Set budgets, bids, targeting, and testing.
• Provide 90-day and quarterly roadmaps and communicate results.
• Drive account growth through retention and upsell.

Conoscenze

Google Ads

Meta Ads

Campaign management

Agency experience

English for US calls

Strumenti

GA4

Tag Manager

Pixels

Descrizione del lavoro

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Digital Advertising Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.