Digital Advertising Manager (Remote, Edmonton)

Blacksmith Agency; Edmonton; Remote; CAD 112,000 - 154,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a Digital Advertising Manager to own paid media for B2B and growing-brand clients. You will shape the strategy, oversee budgets, and drive the narrative in client conversations.

You will optimize campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, coordinate analytics with GA4 and Tag Manager, and nurture long-term client relationships from a remote, multi-country setting.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements across accounts.
• Experience managing multiple clients in an agency.

Responsibilities

• Own paid media for B2B and growing-brand clients.
• Plan budget calls and 90-day roadmaps.
• Report and narrate performance to clients on calls.

Skills

Google Ads

Meta Ads

Agency experience

English on US calls

Tools

GA4

Google Tag Manager

Facebook Pixel

LinkedIn Ads

Microsoft Advertising

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Digital Advertising Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.