SEO Content Manager

Better Collective; Rio de Janeiro; Hybrid; BRL 89,280 - 133,920; Full time

Benefits offered by this job

Snacks and social events

Wellness Platform

Language Learning Platform

Job summary

A leading sports media group in Brazil seeks a Content Manager to coordinate, produce, and optimize content for betting websites. The role requires strong SEO skills, fluency in English and Portuguese, and a passion for sports. You will work in a dynamic team environment focusing on high-quality content that engages users. The position promotes a hybrid work policy, fostering innovation and professional development.

Qualifications

• Minimum 3 years relevant experience in content role or digital marketing.
• Familiar with betting and passionate about sports.
• UX sensibility in web-products.

Responsibilities

• Coordinate content production and create editorial plans.
• Optimize content for SEO and monitor KPIs.
• Manage freelancer requests and provide feedback.

Skills

SEO editing skills

Fluent English

Fluent Portuguese

Team player

Excellent communication skills

Education

Master’s degree in Digital Marketing or related field

Tools

WordPress CMS

Job description

Overview

We are looking for a Content Manager with strong SEO skills to contribute to the success of our top performing betting websites on the Brazilian market. The role is based in Brazil with offices in Rio de Janeiro and São Paulo.

About the role

As our content manager at Better Collective Brazil your key objective will be the coordination, production and optimization of content. You will become part of a highly skilled and dedicated team working in our offices in Rio de Janeiro and São Paulo. Your key objective will be the coordination, production, and SEO optimization of high class content that ranks in Google. You will become part of an international, highly skilled and dedicated team catering to various user groups, in the broad field of sports betting and iGaming. You will take ownership and responsibility of the websites and products you are working on.

Responsibilities

• Coordinate the production of content for several of our top websites and create editorial plan
• Optimize content for SEO
• Perform keyword studies and develop strategies to address different user groups
• Create new content based on business and market priorities
• Manage requests to freelancers/writers, proofread their work and provide feedback
• Regularly monitor KPIs (rankings, traffic, conversion)
• Keep an overview of legal and competitive changes on the market
• Closely collaborate with our business development team in order to make sure we have the best deals in place with our partners
• Make sure your products / sites have the best interface; you will be able to collaborate with our CRO/UX team to optimize and push engagement rate up
• Make sure your sites are technically performing
• Provide your own SEO insights to rank higher in Google

Qualifications

• Familiar with betting and passionate about sports
• Speak (and write) English fluently and Portuguese (native from Brasil)
• Master’s degree within the fields of Digital Marketing, Communications, Digital Strategy etc.
• Minimum 3 years relevant experience e.g. from a content role or in the field of digital marketing (including internships)
• SEO editing skills, and flair for proofreading on a variety of topics
• UX sensibility in web-products
• Excellent communication skills, both written and oral
• WordPress CMS experience
• Team player
• Ability to handle multiple projects at once

What we offer

• International environment
• High responsibility job where you will be able to innovate
• A varied everyday life in a fast-paced international business
• A lot of great office perks such as snacks and social events
• A professional yet casual working climate with very skilled, passionate and fun colleagues you can imagine
• Hybrid policy
• Wellhub Platform - Wellness Platform
• GoFluent - Language Learning Platform

Hiring model: PJ

Your path to BC

Please note that we are processing applications on a continuous basis, so we encourage you to apply as soon as possible. We look forward to receiving your application.

About us

We are a global sports media group headquartered in Copenhagen, with 20+ offices around the world and more than 1100+ employees. With our talented employees at the forefront we want to conquer the sports media world and become the leading digital sports media group. We want to bring a unique lens to the world of sports, mixing premium content, proprietary tools, and in-depth analysis to make sports fans with something at stake, smarter about betting. For people that love sports, working at Better Collective is an opportunity to work on something you are passionate about and make work purposeful and fun. For those not into sports, a strong sense of sportsmanship is woven into the organisation, creating a collaborative, supportive, and fun environment.

We are an equal opportunity employer. We strongly believe that diversity of experience and perspective leads to a better environment and better products. We hire for cultural growth and welcome everyone, regardless of background, ethnicity, age, religion, political beliefs, sexual orientation, gender identity, disability, or other characteristics.