Marketing Manager, Brazil

Ahrefs; São Paulo; Teletrabalho; BRL 120 000 - 190 000; Tempo integral

Resumo da oferta

Ahrefs is seeking a Marketing Manager for Brazil to drive growth and build a local strategy that resonates with Brazilian marketers and businesses. You’ll lead content creation, campaigns, partnerships and community initiatives, turning market insights into measurable results.

You’ll start as a one-person local team, collaborating with the global marketing organization, and you’ll need strong English and native Portuguese to engage with local audiences.

Qualificações

• Significant hands-on SaaS marketing experience with measurable growth in Brazil.
• Proven track record expanding SaaS brands into Brazil and driving customer acquisition.
• Strong knowledge of SEO and AEO, and how AI affects search.
• Native Brazilian Portuguese with fluent English; Spanish is a plus.
• Strong content creation and digital marketing skills for Brazilian audiences.

Responsabilidades

• Own Ahrefs’ marketing in Brazil with hands-on control of the marketing mix.
• Develop and execute strategies to drive brand awareness, leads and customer acquisition.
• Create and localise content for Brazilian audiences: blogs, social, email, landing pages.
• Manage local marketing activities: events, partnerships, community, PR.
• Educate the Brazilian market on SEO, AEO and AI search to position Ahrefs as a trusted resource.
• Build relationships with Brazilian marketers, agencies, creators and communities.
• Organise conferences, events and meetups to generate demand.
• Analyse market trends and competitor activity to identify growth opportunities.
• Report results and priorities to senior leadership, tying activity to growth.

Conhecimentos

SaaS marketing

Brazil expansion

SEO & AEO

Portuguese & English

Content creation

One-person local team

Communication & relationships

Brand awareness & lead gen

Ferramentas

Ahrefs

Descrição da oferta de emprego

Ahrefs is an all-in-one marketing intelligence platform used by marketers, businesses and agencies around the world. Our tools help people understand search demand, analyse competitors, improve website performance and research content opportunities, backed by 15 years of web crawling data and increasingly powered by AI.

We’re bootstrapped and profitable, and we have been for 15 years. There are no investors and no board, which means no outside timeline on our decisions. We’re multinational, with offices in Palo Alto, Cambridge (MA), Singapore and Tokyo, and our culture is fast-moving, low-ego, and built on smart decisions and ownership.

The role

About Ahrefs

Ahrefs is an all-in-one marketing intelligence platform used by marketers, businesses and agencies around the world. Our tools help people understand search demand, analyse competitors, improve website performance and research content opportunities, backed by 15 years of web crawling data and increasingly powered by AI.

We’re bootstrapped and profitable, and we have been for 15 years. There are no investors and no board, which means no outside timeline on our decisions. We’re multinational, with offices in Palo Alto, Cambridge (MA), Singapore and Tokyo, and our culture is fast-moving, low-ego, and built on smart decisions and ownership.

We’re looking for a Marketing Manager to drive Ahrefs’ growth in Brazil. This isn’t about translating global campaigns: it’s about building and executing a local marketing strategy that resonates with Brazilian marketers and businesses.

You’ll bring a track record of helping SaaS companies expand in Brazil, a strong understanding of SEO and AEO, and the ability to turn market knowledge into measurable growth.

You’ll start as a one-person local marketing team, working closely with our global marketing team.

This role is remote and based in Brazil.

What you’ll do

• Own Ahrefs’ marketing in Brazil, taking a hands-on approach across the marketing mix.
• Develop and execute marketing strategies that drive brand awareness, qualified leads and customer acquisition.
• Create and localise content for Brazilian audiences: blog posts, social media, email campaigns, landing pages and other digital assets.
• Manage local marketing activities, including content, events, partnerships, community engagement and public relations.
• Educate the Brazilian market on SEO, AEO and AI search, positioning Ahrefs as a trusted resource.
• Build relationships with Brazilian marketers, agencies, creators, industry experts and relevant communities.
• Organise and take part in conferences, networking events and customer meetups to build relationships and generate demand.
• Analyse market trends, competitor activity and customer insights to identify opportunities and improve performance.
• Report results, learnings and priorities to senior leadership, connecting marketing activity to business growth.

What you’ll need

• Significant hands-on experience in SaaS marketing, with ownership of market growth and clear, measurable results.
• A track record of SaaS expansion in Brazil. You can show which companies you helped grow, what you personally owned, and the results in customer acquisition, revenue or other meaningful business metrics. Experience bringing a global SaaS brand into Brazil is particularly relevant.
• Strong practical knowledge of SEO and AEO, including how brands build visibility across search engines and AI-powered answer platforms.
• Good working knowledge of Ahrefs, and how its products serve marketers and businesses in Brazil.
• A deep understanding of the Brazilian marketing landscape, customer behaviour, and local channels and communities.
• Strong content creation and digital marketing skills, with experience adapting English-language content and creating original campaigns for Brazilian audiences.
• The ability to identify quick wins in your first few months, build on what works, and develop a longer-term strategy while operating as a one-person local team.
• Strong communication and relationship-building skills, working effectively across teams.
• Native-level Brazilian Portuguese and fluent English, written and spoken. Spanish is a plus.

What success looks like

In 6 months: you’ve launched a focused marketing strategy for Brazil, with measurable improvements in relevant traffic, engagement and qualified demand. You’re active in at least two relevant local communities, you’ve established relationships with potential partners and creators, and you can show which early initiatives are contributing to customer acquisition.

In 1 year: Ahrefs has a recognised presence in the Brazilian marketing community. Your content, partnerships and community initiatives are contributing to measurable growth in customers and revenue. You’ve identified repeatable ways to acquire customers, built a plan for further expansion, and established whether growing a small local team is justified.

Why Ahrefs

We believe in empowering smart people to make big decisions. As our Marketing Manager for Brazil you won’t be managing a rigid process, you’ll be building a market. We don’t micromanage. We trust you to identify opportunities, move quickly and deliver results, working with a product that helps marketers do their jobs better.

Ahrefs does not engage with agencies or third-party recruitment providers for the roles we hire for. If we need help, we’ll let you know.

Location: Brazil. Remote.

Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!