Social & Influencer Campaigns Manager

Influential Australia; Sydney; On-site; AUD 70,000 - 110,000; Full time

Benefits offered by this job

Publicis Groupe network access

Marcel platform learning

Diversity and inclusion programs

Work Your World capability

Parental leave policy

Job summary

Influential Australia in Sydney is seeking a hands-on Social Media Manager who lives and breathes social, understands how brands can stay culturally relevant, and can turn ideas into engaging content and influencer campaigns.

You will shape social strategy, lead integrated campaigns, build content calendars and partner with clients to keep brands refreshed in a fast-changing social landscape. This is a creative, collaborative team environment that values fun and growth.

Qualifications

• 3–5 years’ experience managing social channels and influencer campaigns.
• Hands-on knowledge of Instagram, TikTok and Facebook.
• Understanding the Australian influencer landscape.
• Able to develop, execute and evaluate social activity.
• Curious about culture, trends and creators.
• Able to present ideas and results to clients and senior stakeholders.
• Strong communication, organization and copywriting skills.
• Agency experience or fast-paced, collaborative environment.

Responsibilities

• Lead integrated social and influencer campaigns from concept to execution and reporting.
• Develop social and channel strategies that connect brands with audiences and culture.
• Build and manage content calendars balancing storytelling, performance and engagement.
• Create and manage social content and copy across key platforms.
• Monitor social trends, creators, culture and platform behaviours.
• Manage communities and social conversations, identify opportunities and escalate as needed.
• Use analytics and reporting to uncover insights and inform recommendations.
• Build trusted client relationships with social-first thinking and guidance.

Skills

Social media

Instagram

TikTok

Facebook

Influencer campaigns

Content strategy

Client communications

Job description

Influential Australia in Sydney is seeking a hands-on Social Media Manager who lives and breathes social, understands how brands can stay culturally relevant, and can turn ideas into engaging content and influencer campaigns.

You will shape social strategy, lead integrated campaigns, build content calendars and partner with clients to keep brands refreshed in a fast-changing social landscape. This is a creative, collaborative team environment that values fun and growth.