Social Media & Influencer Campaign Lead

Coopersurgical Fertility Solutions; Melbourne; Hybrid; AUD 90,000 - 105,000; Full time

Benefits offered by this job

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Learning & development programs

Job summary

Publicis Groupe in Melbourne is seeking a Social Media Executive to support influencer campaigns, social channels, community engagement and reporting. This full-time hybrid role requires hands-on experience managing client social profiles and coordinating across platforms.

You will craft content calendars, monitor conversations, analyse performance, and contribute insights using analytics tools. The position offers a dynamic studio environment and opportunities to work across Australia’s leading

Qualifications

• 12 months of experience managing a client’s social media presence or influencer campaigns.
• Proficiency across Facebook, Instagram and TikTok.

Responsibilities

• Create and nurture social communities to drive engagement and growth.
• Develop and implement influencer and social campaigns across channels.
• Monitor conversations, manage comments, escalate issues as needed.
• Maintain content calendars and write copy for social content.
• Utilise analytics tools and reporting to provide recommendations.
• Track performance of influencer and social initiatives.

Skills

Social media management

Influencer campaigns

Copywriting for social content

Social analytics

Tools

Facebook

Instagram

TikTok

Job description

Publicis Groupe in Melbourne is seeking a Social Media Executive to support influencer campaigns, social channels, community engagement and reporting. This full-time hybrid role requires hands-on experience managing client social profiles and coordinating across platforms.

You will craft content calendars, monitor conversations, analyse performance, and contribute insights using analytics tools. The position offers a dynamic studio environment and opportunities to work across Australia’s leading